[First Prize] 'snackanimals', a Hit on SNS, Debuts as Original Prizes! Rollout Begins June 12 (Fri) at Amusement Facilities and Online Cranes Nationwide

CyberAgent, Inc. (Location: Shibuya-ku, Tokyo; Representative Director: Takayuki Yamauchi; Tokyo Stock Exchange Prime Market, Securities Code: 4751) will begin rolling out the first-ever prizes for the SNS sensation 'snackanimals' starting Friday, June 12, 2026, at amusement facilities and online crane games nationwide.

'snackanimals' is a South Korean SNS character that has gained significant support from trend-sensitive teens and people in their 20s. It was selected for the character category in the '2026 Trending Topics Chosen by Generation Z' announced by SHIBUYA109 Entertainment Inc.※

This prize release is divided into two waves, offering plush toys and mascot keychains respectively. Be sure to get your hands on these trending character goods before anyone else.

※Announced by SHIBUYA109 Entertainment Inc. on December 9, 2025.

Lineup

[First Wave Lineup: Rolling out from Friday, June 12, 2026]

⚪︎ snackanimals Mascot Keychain vol.1

Size: Approx. 10cm tall

Material: Polyester, Iron (Nickel Plated)

Varieties: 3 types (Straw Hat, Sunglasses, Beanie)

*Image is for illustration purposes. Actual product may differ.

⚪︎ snackanimals Plush Toy vol.1

Size: Approx. 20cm tall

Material: Polyester

Varieties: 2 types (BLACK, WHITE)

*Image is for illustration purposes. Actual product may differ.

[Second Wave Lineup: Rolling out from Friday, July 10, 2026]

⚪︎ snackanimals Mascot Keychain vol.2 ~Space Journey~

Size: Approx. 10cm tall, Pet approx. 7cm tall

Material: Polyester, Iron (Nickel Plated)

Varieties: 3 types (Alien, Spacesuit, Pet)

*Image is for illustration purposes. Actual product may differ.

・Handled by: CyberAgent, Inc.

・Copyright: © snackanimals

Retail Locations

Available at amusement facilities and online crane games nationwide.

For detailed store information, please check the URL below.

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About the SNS Character 'snackanimals'

An SNS character born in South Korea, irresistible for its angular form and cute, relaxed expression.

LINE stamps were released in July 2025, increasing its recognition in Japan. It was also selected for the character category in the '2026 Trending Topics Chosen by Generation Z' survey by SHIBUYA109 Entertainment Inc.

Official X: @snackanimals (https://x.com/snackanimals )

Official Instagram: https://www.instagram.com/snackanimals_moom/

CyberAgent Company Overview

Company Name: CyberAgent, Inc.

Location: Abema Towers, 40-1 Udagawacho, Shibuya-ku, Tokyo

Established: March 18, 1998

Capital: 7,440 million yen (as of end of September 2024)

Representative: Takayuki Yamauchi, Representative Director

Business: Media & IP Business, Internet Advertising Business, Game Business, Investment and Incubation Business

Inquiries regarding this release CyberAgent, Inc. Public Relations, Taguchi E-mail: [email protected]