株式会社シノ商店 (Head office: Koenji, Suginami-ku, Tokyo; Representative Director: Takamasa Shinohara) has launched a 'Rental Space Consignment Service' in the Koenji area.

Background and Purpose While the rise of social media and flea market apps has made it possible for individuals to promote their own brands, many young creators face barriers such as finding a place to sell, high initial costs and rent, inventory risks, and a lack of store management experience. Drawing on their experience in second-hand clothing sales and overseas sourcing, 株式会社シノ商店 identified a strong need for an accessible space for such challengers to perform real-world retail, leading them to open a portion of their store as rental space.

Service Details Exhibitors can rent space starting from one rack (126cm wide x 43cm deep x 210cm high). Since staff handle sales and payment processing on their behalf, even those with no management experience can use the service with peace of mind. The company aims to establish this as a 'hub for Koenji culture' through social media integration, photography support, popup events, and collaboration with ambassador communities.

Fees (3-month contract) - 2nd Floor (1 rack): 33,000 JPY/month (incl. tax) + 3,300 JPY initial registration fee (incl. tax) - 1st Floor (1 rack): 55,000 JPY/month (incl. tax) + 3,300 JPY initial registration fee (incl. tax)

Future Outlook The company intends to leverage ambassador communities and popup events, with plans to expand regionally and internationally (e.g., Bangkok, Taiwan) and adopt a licensed store expansion model. They will also promote growth environments with minimized inventory risks by collaborating with their stock supply service, 'Apask'.

Representative Director Takamasa Shinohara commented: 'We started out as a small second-hand clothing shop ourselves. We truly understand the feeling of wanting to do something but having no place to do it. We want to create a place in Koenji where young people can take on challenges, a space where people and culture gather.'

FACT BOX

  • Source: PR TIMES
  • Category: New Product