Will You Let Your Data Lie Dormant or Turn It into a Weapon with AI? AI-Driven CDP 'b→dash' to Exhibit at Marketing Week [Summer]

DataX Inc. (Headquarters: Shinjuku-ku, Tokyo; President and CEO: Yasuhiro Abe) announces that its AI-Driven CDP 'b→dash' will be exhibited at Marketing Week [Summer], Japan's largest comprehensive marketing exhibition, to be held from Wednesday, June 24 to Friday, June 26, 2026, at Tokyo Big Sight.

Overview of 'b→dash'

'b→dash' is an AI-Driven CDP that enables end-to-end data collection, processing, integration, and utilization through a no-code interface, building a high-purity data foundation essential for AI applications. By organizing fragmented customer and transaction data across enterprises into a consistent format understandable by AI, it supports advanced data utilization.

Additionally, 'b→dash' comes standard with MCP (Marketing Control Platform), enabling AI-powered customer analysis and campaign optimization. It also supports 'AI Chat Commerce,' where AI engages in conversations with customers on e-commerce sites to recommend optimal products, delivering personalized shopping experiences tailored to each individual.

This transforms enterprise data into a 'revenue-generating asset,' supporting marketing efficiency and maximizing sales. To date, 'b→dash' has supported data utilization for over 1,300 companies.

Exhibition Booth Details

At this exhibition, we will showcase how 'b→dash' can be utilized for companies with the following needs:

- 'We want to establish a data infrastructure ready for AI utilization.' - 'We aim to advance one-to-one marketing using customer data.' - 'We want to build new customer touchpoints using AI.' - 'We want to improve CVR on our e-commerce site.' - 'We want to deliver personalized shopping experiences.'

### Content to Be Presented

- Introduction to AI-powered marketing optimization strategies - Case studies of AI functionality using customer data - Support system from implementation to operation - Consultations on whether the solution is suitable for your company

※ Photo from April 2026 EXPO exhibition

Overview of Marketing Week [Summer]

- Name: Marketing Week [Summer] - Dates: Wednesday, June 24 – Friday, June 26, 2026 (10:00–17:00) - Venue: Tokyo Big Sight - Booth Location: West Hall 1, Booth No. M10-34

Those wishing to attend are requested to register in advance via the link below:

https://www.marketing-week.jp/summer/ja-jp/register.html

We sincerely look forward to your visit.

Company Overview

DataX Inc.

- Address: 26F, Sumitomo Real Estate Nishi-Shinjuku Building, 7-20-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023 - President and CEO: Yasuhiro Abe - Founded: April 6, 2010 - URL: https://www.bdash.com/ - Business: Development, sales, and implementation of 'b→dash'; development, sales, and implementation of 'kpiee'; provision of 'b→dash for Sales'