From left: Village Mayor Hirotsugu Ito, President Noritsugu Noda, Mr. Teruhiko Muramatsu

Nodaki Co., Ltd. (Location: Nagoya City, Aichi Prefecture; Representative Director: Noritsugu Noda) has donated heatstroke prevention jelly "Genba no Aibou Shio Vitamin Jelly" to Toyone Village, Aichi Prefecture, to support its heatstroke prevention measures.

In conjunction with this, a donation ceremony was held at the Toyone Village Hall on July 2, 2026 (Thu).

In recent years, an increase in extremely hot days and tropical nights has made health damage due to heatstroke a nationwide issue.

While measures for the elderly and those who work outdoors are considered particularly important, our company has been promoting continuous social contribution activities in various regions.

This time, ahead of the full onset of intense heat, we decided to make our first donation to Toyone Village, agreeing with their initiatives focused on supporting the elderly and heatstroke prevention. The donated jelly is scheduled to be widely used in Toyone Village for elderly support programs and various community activities.

Through "Genba no Aibou Shio Vitamin Jelly," we will continue to support the health of workers and residents by addressing the challenges of the local community.

About "Genba no Aibou Shio Vitamin Jelly"

"Genba no Aibou" is a salt and vitamin jelly suitable for heatstroke prevention during work or sports in hot environments.

It allows for easy replenishment of salt at the concentration recommended by the Ministry of Health, Labour and Welfare, along with 11 types of vitamins, simultaneously. It features a refreshing taste that is easy to eat. It comes in a stick type that can be consumed quickly anywhere.

Village Mayor Ito's Comment

In Toyone Village, the number of days with high temperatures has been increasing in recent years, making heatstroke countermeasures necessary.

We will effectively utilize the jelly we received this time at nursing care facilities, schools, and other places where it is needed,

and it will be useful in protecting the health and safety of our villagers.

Representative Director Noda's Comment

For many years, while supporting the manufacturing industry, we have deeply realized the importance of thorough heatstroke prevention and health management during the summer months. This "Genba no Aibou Shio Vitamin Jelly" is our proud creation, developed with the aim of preventing heatstroke for those working on-site.

This connection with Toyone Village was made possible through the introduction by Mr. Teruhiko Muramatsu, a friend from Toyone Village. With the desire to be of even the slightest help to the people of Toyone Village, where rich nature and traditional culture thrive, we created a special edition, "Toyone Village no Aibou Shio Vitamin Jelly."

The original label features a demon motif from "Hanamatsuri," a traditional culture representing Toyone Village, which I personally designed with respect and affection for the region. Furthermore, the "Toyone Village no Aibou" logo used on the packaging, and the calligraphy for the logo used in stores within Toyone Village, were created by calligrapher Kana Yamauchi, expressing strength and warmth.

We hope this product will become an "aibou" (partner) for the people of Toyone Village to overcome the intense heat and contribute to maintaining their health. We also hope that this packaging will serve as an opportunity for more people to learn about the charm and traditional culture of Toyone Village. We will continue to strive for health promotion and community contribution while staying close to the local community.

Original Label [Toyone Village no Aibou Shio Vitamin Jelly] [Product Details URL] https://nodaki.jp/genbanoaibou

Donation Ceremony Overview

Date: July 2, 2026 (Thu) 10:30 AM –

Venue: Reception Room, Toyone Village Hall (Address: 2 Aza Kanadaira, Shimokurokawa, Toyone-mura, Kitashitara-gun, Aichi Prefecture)

Attendees:

Mr. Hirotsugu Ito (Village Mayor of Toyone Village) Noritsugu Noda (Representative Director, Nodaki Co., Ltd.)

Mr. Teruhiko Muramatsu (Residing in Nagoya City, Native of Toyone Village)

Donation Contents:

Heatstroke Prevention Jelly "Genba no Aibou Shio Vitamin Jelly" 36 bottles (equivalent to 3,600 sticks)

Inquiries regarding this matter (Media Reception)

Company Name: Nodaki Co., Ltd. Contact Person: Tomoyuki Kinpara (Public Relations)

TEL: 052-561-4371 Mobile: 080-4755-4651 Email: [email protected]

Official HP: https://nodaki.jp

FACT BOX

  • Source: PR TIMES
  • Category: 社会貢献