Bijoupiko Group, one of Japan's largest jewelry and bridal jewelry retailers (Headquarters: Tokushima; CEO: Takashi Ishibe), has announced the launch of 'Begin', a new bridal jewelry piece made from titanium, under its original brand 'BONDS'.
[Product Details: Begin] A marriage ring that symbolizes the first step toward a couple's future, featuring a soft rounded form and a timeless straight line. It uses lightweight and durable titanium. - Material: Titanium - Price: 24,750 yen (incl. tax) per ring (49,500 yen for a pair)
[In-house Manufacturing] Produced at the newly relocated Hirosaki store (integrated with the factory) since November 2025. By eliminating intermediaries, the company achieves both high quality and reasonable pricing. Using a 'forged-machining' method, where material is compressed for strength before being carved out, the rings are seamless.
[Five Characteristics of Titanium] 1. Hypoallergenic 2. Remarkably lightweight (approx. 1/4 the weight of platinum) 3. Durable and resistant to discoloration (approx. twice the hardness of platinum) 4. Rare metal material 5. Warm color tone that blends well with the skin
[Sales Information] Available starting August 1, 2026 (Sat). Stores: Ginza, Bridal Ueno Okachimachi, Sapporo, Hirosaki, Niigata, Sendai, Fukuoka (Orders also accepted at stores nationwide).
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: BONDS / Begin