Bootlock Inc. (Headquarters: Minato-ku, Tokyo; CEO: Masakazu Okano) is strengthening its proposal to introduce the ticketing and visitor management service 'Narabell' at summer events.

At summer events and commercial facilities amid ongoing severe heat, prolonged waiting under direct sunlight has become a safety concern affecting both visitors and operational staff.

At music and promotional events, attendees often gather to purchase goods, participate in bonus events, or enter priority areas, forming long outdoor queues. These lines not only increase the risk of heatstroke but also cause congestion around venues and place a heavy burden on staff managing the queues.

Complete Ticket Application and On-Site Check-In via Smartphone

Narabell is a cloud-based service that allows management of pre-registration, lottery, ticket number issuance, and on-site check-in—all through smartphones.

Visitors can apply for tickets via smartphone and arrive at the venue according to designated times or instructions, eliminating the need to line up early in the morning just to receive a physical ticket.

Event organizers can reduce the burden of printing, distributing, and managing paper tickets, while digitally tracking the number of applicants and real-time attendance.

Expected Benefits of Adoption

- Reduction of prolonged outdoor waiting - Lowered heatstroke risk for visitors and staff - Alleviation of congestion around venues - Reduction in printing, distribution, and management tasks for tickets - Centralized digital management of applicant numbers and attendance status

Narabell can be utilized at events where visitors concentrate within a specific timeframe, such as music events, sports events, CD release commemorations, bonus events, on-site merchandise sales, and promotional events at commercial facilities.

Adopted at Promotional Events for Monaki and Juice=Juice

Narabell has already been adopted at promotional events for artists such as Monaki and Juice=Juice.

Moving forward, Bootlock will expand Narabell’s adoption beyond music and entertainment into sports events, commercial facilities, tourist attractions, exhibitions, and pop-up stores.

Comment from Shogo Sasaki, Head of Business Development, Bootlock Inc.

"In the past, long waiting lines at events and merchandise booths were considered normal. However, given the ongoing extreme heat, making visitors wait outdoors under the sun is no longer acceptable from a safety standpoint.

Through Narabell, we aim to promote 'no-wait operations'—ensuring visitors can participate with peace of mind while organizers can guide them efficiently."

About Narabell

Narabell is a ticketing and visitor management service that enables users to handle ticket applications, lotteries, ticket number issuance, on-site check-in, and attendance tracking—all via smartphone.

Service Details and Consultation https://narabell.toolcol.jp/organizer

Narabell Customer Screen

Company Overview

Company Name: Bootlock Inc. Headquarters: 5F, Minami-Aoyama MR Building, 3-2-2 Minami-Aoyama, Minato-ku, Tokyo Representative: CEO Masakazu Okano Business Activities: Planning, development, and operation of web services and smartphone applications; e-commerce site operation; digital content platform operation; planning and manufacturing of music and video packages and artist goods

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン