KOBE LETTUCE, a women's fashion online store operated by Maxim Inc., has launched an app available within ChatGPT.
This app is a conversational fashion proposal tool where users can simply consult with ChatGPT using everyday language, such as 'Do you have nice tops for work?', 'I'm looking for wide pants that look balanced for short people', or 'Suggest a spring outfit for a weekend outing'. It searches for candidates that match the user's conditions and mood from products and coordination on the official KOBE LETTUCE website.
With this ChatGPT integration, the brand will be able to respond to needs that were difficult to verbalize in traditional product searches, such as 'I sort of want this kind of clothes', 'I want to know clothes that fit this scene', or 'I want to find outfits that fit my body type and height', through more natural conversation.
[App Features] 1. Fashion consultation using everyday language 2. Supports both product and outfit searching 3. Smooth discovery process within ChatGPT 4. Expands the 'exciting shopping experience' characteristic of KOBE LETTUCE
[Future Outlook] KOBE LETTUCE will continue to improve the fashion proposal experience based on user feedback, aiming to enhance suggestion accuracy by scene, body type, and mood.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: KOBE LETTUCE