Rideon Express Holdings Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Akira Emi) announces that "Mogami Seimen," operated by its group company, will open its largest store to date, "Mogami Seimen Iwakura Store," on July 27, 2026 (Mon). To commemorate the opening, a special two-part event will be held: the first part will offer the signature dish 'Hiyashi Tanuki' at a special price, and the second part will distribute a "Tempura Passport" for one free tempura item.
Special Two-Part Opening Commemorative Event to Be Held! 'Hiyashi Tanuki' Offered at 550 Yen and "Tempura Passport" Distribution
"Mogami Seimen" opened its first store in Gifu City in December 2024, specializing in freshly made and boiled soba noodles, with its signature dish being 'Hiyashi Tanuki,' which is cherished as Gifu's soul food.
To celebrate the opening of the third store, "Mogami Seimen Iwakura Store," a two-part event will be held. The first part, from July 27, 2026 (Mon) to August 2, 2026 (Sun), will offer 'Hiyashi Tanuki (Regular)' for 550 yen (tax included), down from the usual price of 704 yen (tax included), and 'Hiyashi Tanuki (Large)' for 660 yen (tax included), down from the usual price of 825 yen (tax included).
Additionally, starting August 17, 2026 (Mon), a "Tempura Passport" will be given to the first 5,000 customers who present it upon visit, entitling them to one free tempura item. (This passport can be used until the end of December 2026.)
* The 'Hiyashi Tanuki' cannot be combined with discount tickets during the first part of the event.
Comfortable for Everyone! Largest Seating Capacity to Accommodate Families and Groups
"Mogami Seimen Iwakura Store" is a large-scale store with 98 seats, significantly exceeding the 63 seats of the first store and the 77 seats of the second store, making it the brand's largest facility.
The interior features "raised seating" where customers can relax and stretch their legs without worrying about others. Spacious booth seats are also available, designed to provide a comfortable experience not only for families with young children but also for groups such as local gatherings and business people. The spacious and open atmosphere is designed to ensure that all customers can comfortably enjoy delicious soba noodles.
Delicious to the Last Bite! The Signature Dish 'Hiyashi Tanuki'
"Mogami Seimen's" signature dish, 'Hiyashi Tanuki,' features thick soba noodles with a smooth texture, topped with tempura bits and sweet and savory fried tofu, all served in a cold soba broth. The crispy tempura bits soak up the secret broth, coating the noodles, and the fried tofu, infused with a sweet, savory broth, makes for a very satisfying dish. The secret broth has a magical balance that is "sweet and rich, yet irresistible." It is completed by dissolving wasabi throughout. Please experience this blissful dish, delicious with a hint of pungency to the very last bite.
Hiyashi Tanuki (Regular) Usual Price: 704 yen (tax included)
【Store Information】
Store Name: Mogami Seimen Iwakura Store
Store Address: 169 Nishiichiba-cho Higashibataden, Iwakura City, Aichi Prefecture
Seating Capacity: 98 seats
Business Type: Soba Noodles
Opening Date: July 27, 2026 (Mon)
Business Hours: 10:30 AM – 9:00 PM
Regular Holidays: Open year-round
Phone: 0587-22-6804
Price Range: Soba from 440 yen~, Kaisendon (seafood bowl) from 506 yen~, Tempura from 132 yen~ (all tax included)
【About "Mogami Seimen"】
A soba noodle restaurant offering authentic soba and freshly fried tempura at affordable prices and in a casual atmosphere. Featuring 'Hiyashi Tanuki,' Gifu's soul food, as its highlight, the restaurant offers a wide variety of soba dishes. Fast, delicious, and generous portions! We deliver the best "deliciousness" to satisfy your appetite.
"Mogami Seimen" Official Website: https://mogamiseimen.jp/
【Rideon Express Holdings Co., Ltd. Overview】
Company Name: Rideon Express Holdings Co., Ltd.
Representative: President and CEO Akira Emi
Location: Sumitomo Fudosan Tokyo Mita South Tower 17F, 3-5-27 Mita, Minato-ku, Tokyo 108-6317
Phone: 03-5444-3850
Established: July 31, 2001
Business Activities: Management and administration of food delivery chains
Corporate Website: https://www.rideonexpresshd.co.jp/
FACT BOX
- Source: PR TIMES
- Category: オープン