Kokkyo Rito Kakumeidan Co., Ltd. (Headquarters: Mishima Village, Kagoshima; CEO: Naoto Fushimi) co-hosted a seminar titled 'Blueprint for Prosperous Stores: Increasing Sales with SNS x MEO' on May 25, 2026, at Mark Meizan Event Space in Kagoshima City. The event was held in partnership with Dinii Inc., the developer of the 'dinii' mobile ordering and POS service.
The seminar was attended by 41 participants, primarily business owners and representatives from restaurants and beauty salons in Kagoshima Prefecture. Experts explained the roles and synergies of various strategies, including social media management, Google Maps (MEO) optimization, and influencer PR.
The program featured a lecture on restaurant DX by Mr. Ryo Ito of Dinii Inc., followed by a panel discussion and networking session with SNS producer 'Fukamaru,' resulting in a full-house success.
[Seminar Overview] - Title: Blueprint for Prosperous Stores: Increasing Sales with SNS x MEO - Date: Monday, May 25, 2026 - Venue: Mark Meizan Event Space - Organizers: Kokkyo Rito Kakumeidan, Dinii Inc. - Special Sponsor: LINK SPIRITS Co., Ltd. - Speakers: Naoto Fushimi (CEO, Kokkyo Rito Kakumeidan), Fukamaru (SNS Producer), Ryo Ito (Dinii Inc.)
[Key Topics] The seminar addressed the common challenge: 'Which should I focus on: SNS, MEO, or influencer PR?' It clarified the difference between 'short-term customer attraction' and 'medium-to-long-term asset-based attraction.' Specific case studies included new customer funnels via Google Maps, branding through Instagram, designing integrated SNS-MEO customer paths, and leveraging reviews to build trust, all aimed at establishing 'stock-based marketing' to break free from advertising dependency.
[Participant Feedback] Attendees shared positive feedback, noting they learned actionable tips for MEO and gained a deeper understanding of an independent marketing model that doesn't rely on paid portal sites.
[Future Outlook] Kokkyo Rito Kakumeidan plans to strengthen its support system for 'complete customer journey design' by integrating MEO, web advertising, influencer PR, and offline events. The company aims to spread this 'asset-based marketing model' across Kyushu, starting from Kagoshima.
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- Source: PR TIMES
- Category: Event