[New Hand Serum Launch] Lifestyle Brand “meditate” Renews with Soothing Essential Oil Scents

Daiko Inc. (Headquarters: Ginza, Chuo-ku, Tokyo; President: Masaya Konaka), a company supporting well-being through fragrance, has rebranded its lifestyle brand "meditate," which focuses on self-care through essential oils. As part of the renewal, a new hand serum will be released nationwide starting in June 2026. Over the decade since the brand's inception, our environment has changed rapidly. Amidst climate instability and the overwhelming speed of information, many people feel they have lost touch with their own senses and breathing rhythms. In this context, meditate has reconstructed its core philosophy of "self-meditation through natural scents" to better align with the daily lives of people today. While keeping the brand name, the company has carefully updated the essential oil blends, product lineup, logo, and packaging. The three new scents—CYCLE, TEMPO, and ECHO—were developed under the supervision of Yuko Iwama, an AEAJ-certified aromatherapist, focusing on supporting individual lifestyles and emotional shifts. The products contain 93% naturally derived ingredients, including plant-based ceramides, hyaluronic acid, and domestic CICA extract, providing moisture without stickiness. The formula is free from eight common additives, ensuring a gentle experience for the skin.