Japan Functional Cosme Research Institute (https://www.cosmelabo.shop/) is pleased to announce the participation of 'JF Lab Cosme,' its Thai cosmetics booth, at 'The Select 2026' Thailand Beauty & Lifestyle Fest., taking place from Friday, July 17, to Sunday, July 26, 2026.
A 10-day event where you can experience trending Thai cosmetics and Thai beauty & lifestyle culture.
On July 18, a 'Swai Makeup' Makeup & Talk Show featuring Honopisu, an SNS creator with over 1 million total followers*, will be held!
JF Lab Cosme Booth at 'The Select 2026' Thailand Beauty & Lifestyle Fest.
From Friday, July 17, to Sunday, July 26, 2026, 'JF Lab Cosme,' a booth specializing in Thai cosmetics, will be featured at the pop-up store 'The Select 2026' Thailand Beauty & Lifestyle Fest. held at Ropponmatsu Tsutaya in Fukuoka.
The venue will gather popular Thai cosmetics that let you experience Thai beauty.
Featured brands include Cathy Doll, SRICHAND, BabyBright, frunflynn, SO GLAM, and kino us, among other trending names.
You can get your hands on popular Thai cosmetics trending on social media, such as SRICHAND’s new UV powder—designed for Thailand’s hot and humid climate—and Cathy Doll’s sunscreens and UV lip products.
Take this opportunity to experience a wide range of Thai cosmetics.
At the pop-up venue, in addition to Thai cosmetics, Thai coffee, craft beer, organic food, dried fruits, fashion items, and other Thai beauty & lifestyle brands will gather in Fukuoka. A carefully curated selection of products representing the 'now' of Thailand will be available.
This is not just an exhibition or sales event—it’s an initiative to showcase the diversity and creativity of Thai industries from Fukuoka.
No-Loser Lottery Campaign for Purchases Over ¥3,000! July 18 (Sat) & 19 (Sun) Only
At the venue, a no-loser lottery campaign will be held exclusively on July 18 and 19 as a purchase bonus. Customers who spend ¥3,000 or more (tax included) will be eligible to participate.
The lottery offers various novelty items such as mirrors, makeup brushes, and full-sized Thai cosmetics.
*While supplies last. Event ends once items are depleted.
Honopisu to Appear: Swai Makeup & Talk Show on July 18
Additionally, on Saturday, July 18, at 14:00, Ropponmatsu Tsutaya will host a 'Swai Makeup' Makeup & Talk Show featuring Honopisu, an SNS creator with over 1 million followers*.
During the event, we’ll introduce the key points of Swai Makeup and the charm of Thai cosmetics using trending Thai beauty products popular on social media.
After the Makeup & Talk Show, a meet-and-greet session with Honopisu will be held.
Priority access will be given to those who purchase Thai cosmetics on the day (by presenting their receipt). Within the time frame until 16:00, participation will be available to as many interested guests as possible.
Take this opportunity to experience the charm of Thai cosmetics and enjoy meeting Honopisu.
*Participation may not be possible depending on crowd conditions.
This is a great opportunity to discover new products and deepen your appreciation of Thai cosmetics—please visit us!
Honopisu Profile
Active as an SNS creator with over 1 million total followers*.
https://www.instagram.com/noponopisu2/
TikTok
https://www.tiktok.com/@noponopisu2
YouTube
https://www.youtube.com/@noponopisu2/featured
*As of July 2026
Booth Details
Event Name
The Select 2026 Thailand Beauty & Lifestyle Fest.
Dates
July 17 (Fri) – July 26 (Sun), 2026
11:00–18:00
*July 17 (Fri): 16:00 pre-opening
*Final day ends at 17:00
Makeup Show
July 18 (Sat), 2026, 14:00–
Venue
2F POP-UP Space B (in front of the down escalator), Ropponmatsu Tsutaya
JF Lab Cosme Booth
Address
4-2-1 Ropponmatsu, Chuo-ku, Fukuoka 810-0044, 2F Ropponmatsu 421
Featured Brands
Cathy Doll
A Thai cosmetics brand conceptualized around 'the little girl who loved playing with dolls.' Cruelty-free and does not conduct animal testing.
Produced by KARMART, one of Thailand’s leading listed cosmetics companies, it is a national favorite loved by people of all ages and genders. The brand has numerous best-selling products in Thailand, award-winning items, and million-selling products.
Additionally, Cathy Doll has development bases not only in Thailand but also in South Korea, offering the latest makeup items influenced by Korean trends. It is available in 25 countries and continues to expand globally.
SRICHAND
A long-established Thai cosmetics brand born in 1948 from a small traditional medicine shop in Bangkok, with over 70 years of history. The brand name comes from a Thai doctor who formulated the original herbal face powder.
Long loved as the 'best-selling*' face powder brand in beauty-loving Thailand, its flagship product, the Translucent Powder, remains a national favorite supported by many.
SRICHAND maintains a strict cruelty-free policy with no animal testing, and all products launched in Japan are vegan cosmetics. The brand’s mission is to 'bring out confidence and beauty in everyday life through high-quality, easy-to-use products.'
*Winner of 'WATSONS HWB AWARDS 2024 BEST SELLING TRANSLUCENT POWDER' / Nielsen Customer LLC survey · No.1 selling face powder in Thailand (for BARE TO PERFECT TRANSLUCENT POWDER, January 2023 – June 2025)
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: KARMART
- Products / services: Cathy Doll / SRICHAND