Preserving a 115-Year Legacy: Ikuji Onsen's Sole Inn Launches Proactive Crowdfunding and Local Appreciation Campaign

Ikuji Onsen Tanakaya, a traditional inn in Kurobe City, Toyama Prefecture, operating since 1911, is taking proactive steps to protect its 115-year-old bathing facility from imminent energy price hikes. The inn will launch a local appreciation campaign on June 7, 2026, and a nationwide crowdfunding project on June 11, 2026, to ensure the future of its community-cherished bath.

Background: A Proactive Stance Against Rising Gas Costs The inn has served as a community sanctuary for 115 years. However, severe increases in gas prices are now imminent. As a lodging business, standard measures such as frequently stopping large boilers or shortening operating hours are not feasible. To ensure the survival of this regional treasure, the inn is taking action before the full impact of the cost increase hits.

Action 1: Local 'Yuttari' (Relaxing) Appreciation Campaign To commemorate its 115th anniversary, the inn is offering a set of 15 day-trip bathing tickets for 8,000 yen (tax included), limited to the first 80 sets. Benefits include discounts on weekday lunch meals and a voucher for 'Spring Water Coffee'. Period: June 7, 2026 (Sun) – July 12, 2026 (Sun)

Action 2: Nationwide Crowdfunding The inn will conduct a crowdfunding campaign on CAMPFIRE. Funds raised will be used for boiler fuel expenses. Rewards include specialty dried fish sets prepared by the young proprietor, local 'Kombu Mochi' (kelp rice cake), and accommodation vouchers. Period: June 11, 2026 (Thu) – July 31, 2026 (Fri) [Planned]