Translation Lab Launches Revolutionary Shift for 'Social Implementation of Translation' Starting June 1, 2026

Translation Lab Co., Ltd. will officially begin the social implementation of a new approach to translation in the generative AI era starting June 1, 2026.

This initiative redefines translation not merely as 'converting source text to target text,' but as 'communication design' where the purpose, audience, style, cultural background, terminology, and quality standards are meticulously designed and verified.

At the core of this shift is the proprietary R&D prototype 'Agentic AI Translate.' Translation Lab aims to transform the expertise of translators from 'manually producing translations' to 'designing the conditions for translation to function correctly in society and verifying AI outputs.'

### Background: Why Are Translators Needed in the Age of AI? While generative AI has made it easier to instantly produce fluent translations, the essence of translation is not just about creating natural sentences. There is a critical need for the power of design and verification to ensure that translations are responsible and functional for specific audiences, media, and social contexts.

### What is Agentic AI Translate? An agentic translation prototype that treats translation as a process for designing communication based on objectives. It executes the following four-stage cycle: - Identify: Analyze the source text's purpose, audience, genre, style, and precautions. - Prompt: Configure instructions for generative AI based on translation specifications. - Generate: Produce translation according to the specifications. - Verify: Validate issues, categories, and severity levels based on MQM (Multidimensional Quality Metrics).

### Translators: From 'Post-Editors' to 'Designers + Verifiers' Translators are evolving from being mere editors of AI output to experts who design the purpose, style, terminology, and quality standards, and verify the AI's output against those designs.

### Future Outlook The company will implement workflows to 'design language that functions correctly in society' across various domains, including corporate PR, game localization, academic translation, and video subtitling. Under the philosophy of 'reconnecting what God scattered with technology,' Translation Lab continues to challenge the walls of communication.