Densan Co., Ltd. and Toyako Town in Hokkaido have agreed to implement the post-payment Furusato Nozei (hometown tax) service 'Ato-Furu'. The service allows visitors to Toyako Town, known for its hot springs and natural landscapes, to use receipts from accommodations, dining, and experiences as a basis for hometown tax donations. 'Ato-Furu' enables travelers to select a return gift equivalent to about 30% of their intended donation amount using their receipts, and then pay the difference later as a tax donation. This initiative aims to foster continuous relationships with travelers beyond temporary consumption, especially during long holiday seasons. The service allows donations at multiple accommodation facilities within the town. By turning travel memories into donations, Toyako Town expects to create a 'related population' and sustainably revitalize the local economy.
FACT BOX
- Source: PR TIMES
- Category: business