The Milan, Italy-based jewelry brand ALIITA is characterized by collections that convey a sense of playfulness and lightness within sophisticated designs.

Expressing everyday motifs with a unique sensibility, they offer jewelry that is simple yet rich in storytelling.

During the event, you can view a wide lineup of items, including those not normally available. You will be able to find that special piece just for you, feeling the meaning and story embedded in each individual item.

[Product Highlights] - CASITA PURA ¥66,000 - GHOST NECKLACE ¥105,600 - SUB (SKY BLUE) ¥85,800 - MINI HUEVITO ¥119,900 - APPLE LIPSTICK RED ¥126,500 - CAMEO PERLA PATITO ¥110,000 - CAMEO PERLA CASITA ¥110,000 - OSITO BRILLANTE ¥67,100 - CORAZON BAGUETTE ¥59,400 - CAMEO PERLA PATITO ¥172,700 - CAMEO ROBOT ¥152,900 - MIAU BRILLANTE ¥39,600 - CASITA PURA ¥29,700 - MINI BOLD CONEJITO ¥39,600

POP UP STORE Overview Period & Store Information Event Period: Thursday, April 9, 2026 - Sunday, April 19, 2026 Event Store: TOMORROWLAND Lumine Shinjuku Store 1F, B1F Lumine Shinjuku 1, 1-1-5 Nishi-Shinjuku, Shinjuku-ku, Tokyo Instagram: @tomorrowland_lumine

ABOUT | ALIITA "ALIITA" means "important object" in Wayuu, the native language of the Guajiro indigenous people of Zulia, Venezuela, where founder Cynthia Vilchez Castiglioni grew up. Offering Italian-made jewelry featuring attractively cut natural stones, the brand expresses effortless lifestyle and timeless beauty as its core concept.

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  • Source: PR TIMES
  • Category: News