Sports-Specific SNS "SportsBank" to be Introduced by Women's Futsal Club Anilla Shonan

Anilla Shonan, a women's professional futsal club based in the Shonan area of Kanagawa Prefecture, has decided to adopt "SportsBank," a sports-specific SNS platform developed and provided by Asian Bridge Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Hiroyasu Konishi). This adoption will enable the club to start selling tickets and merchandise, thereby strengthening fan engagement and improving management capabilities through data analysis.

"SportsBank" is a sports-specific SNS platform that fosters fan communities by disseminating information about the daily activities of teams and athletes, leading to diversification of revenue. It allows for integrated management of functions such as ticket sales, merchandise sales, and live streaming, enabling the accumulation and utilization of fan data.

Background of SportsBank Adoption

Anilla Shonan was considering the digitalization of its fan club and the introduction of management functions for the club's schools for the new season.

Among the options, the deciding factors were that SportsBank's "fan club function" and "school function" are integrated, and that it can be started with "no initial or monthly fees." This led to the decision to adopt "SportsBank" as a platform that can be easily started while keeping costs down.

Moving forward, the club will utilize this integrated system to centrally manage fan club member information, school student data, and even ticket and merchandise purchase data.

This will allow for a deeper understanding of fan purchasing trends and regional needs, aiming to develop targeted products and implement optimal sales promotion strategies. The club plans to continue deploying various digital initiatives to realize a club model that creates happiness for all stakeholders and grows together with the community.

About Anilla Shonan

Anilla Shonan is a women's futsal club based in Chigasaki City and Samukawa Town, Kanagawa Prefecture, and belongs to the "Women's F.League," the top league in Japan.

The team name "ANILLA" means "circle of people and bonds" in Spanish, symbolizing a strong will not only to strengthen futsal but also to create happiness by connecting all involved people, companies, communities, and society.

The predecessor to "Anilla Shonan" was founded in 2018, starting in the Kanagawa Prefectural League. The team then moved up to the Kanto Women's Futsal League, steadily improving its skills.

In 2023, the club achieved its long-awaited entry into the "Women's F.League" and continues to compete in the top league under a team name derived from "circle of people and bonds."

As a community-based club, it aims to lead Shonan's sports culture through futsal and provide new value through sports to the region and society.

- Anilla Shonan Club Page

https://sports.banklives.com/anillashonan

About SportsBank

SportsBank is a digital platform for sports teams provided by Asian Bridge Inc. It is a service that allows for integrated management of functions such as fan club operations, ticket sales, e-commerce, and live streaming, and is being adopted by regional clubs and minor sports teams. It enables the accumulation and utilization of fan data, supporting increased profitability and sustainable club management.

- SportsBank Service Site

https://asianbridge.co.jp/about_sportsbank/

Comment from Anilla Shonan

Thank you for your continued passionate support for Anilla Shonan. We are pleased to announce that we will be introducing the "SportsBank" system, a new initiative, to provide you with an even better experience.

We understand that introducing a new system that differs from our current operations may cause some inconvenience or confusion initially. However, this is an important update for Anilla Shonan to move to the next stage together with you and to make the club feel even closer.

We would be delighted if you could enjoy and utilize this new change with us. As a club, we will provide our full support to ensure that you feel "it was worth using." We appreciate your continued support for Anilla Shonan!

About Anilla Shonan

Company Name: Anilla Shonan LLC

Business Overview: Operation of professional sports clubs

URL: https://sports.banklives.com/anillashonan

About Asian Bridge Inc.

Company Name: Asian Bridge Inc.

Location: Shiba Boat Building 7F, 3-1-15 Shiba, Minato-ku, Tokyo

Representative: Hiroyasu Konishi, Representative Director

Business Overview: Smartphone application development related business, web system development related business, etc.

URL: https://asianbridge.co.jp/

Inquiries

Operating Company/Contact: Asian Bridge Inc., Bank Solution Business Division, Miyake

TEL: 03-5442-2296 (Weekdays 11:00-19:00)

Inquiry Form: https://asianbridge.co.jp/about_sportsbank/contact/