Barbour Announces Collaboration with Newcastle-Based Artist Mul!

British lifestyle brand Barbour has announced a collection in collaboration with graphic designer Mul (Alex Mulholland), who is based in Newcastle, the brand's birthplace.

This collection, created by Mul, who is known for his iconic heart character and vibrant street art, features playful graphic designs.

A collection of expressive T-shirts and sweatshirts with a theme of summer outdoor styles spent in nature will be released.

At the heart of the collection is Mul's icon, "Running Heart."

This character, appearing in various outdoor scenes such as camping, canoeing, and fishing, expresses the charm of nature.

Barbour × Mul Camping Tee ¥12,100 (tax included)

The graphic T-shirts are tailored for a relaxed fit and are attractive for their comfortable wearability that makes them easy to incorporate into daily life.

The collaboration logo is placed on the chest, and bold graphics inspired by outdoor scenes like camping and fishing are printed.

Barbour × MUL Good Life Tee ¥12,100 (tax included)

Barbour × Mul Fishing Tee ¥12,100 (tax included)

Barbour × Mul Crew ¥25,300 (tax included)

Made with high-quality single cotton jersey in a relaxed oversized silhouette, these items are perfect for layered styles that can be worn from summer to autumn.

This collection will be available from July 8, 2026 (Wed) on the official Barbour online store and directly managed stores.

About Mul

Mul (Alex Mulholland) is an artist and creative director based in Newcastle upon Tyne in Northeast England. He is widely known for his large-scale outdoor murals, characterized by vibrant colors, dynamic compositions, and his iconic character "Running Heart."

His expressive power in transforming urban spaces into dynamic art canvases has earned him high acclaim as a representative figure in the street art scene.

About Barbour

Founded in 1894 by John Barbour in the port town of South Shields in Northeast England.

It began by providing waterproof outerwear for dockworkers working in the harsh climate facing the North Sea. Barbour's collections, synonymous with British country wear, are now widely developed as a fashion-forward lifestyle brand.

Passed down through the Barbour family for five generations, Barbour is sold in over 55 countries worldwide, including Germany, Italy, Spain, France, the United States, and Japan.

In 2020, Barbour launched "Wax for Life."

In addition to rewaxing and repairs introduced in 1921, since 2019, as part of its sustainability activities, it has been an upcycling program where customers' unwanted wax jackets are collected, reborn without being discarded, cleaned, repaired, and rewaxed as needed, and resold. Sustainable activities are carried out where unique jackets are passed on to new owners.

In May 2024, Margaret Barbour, the current fifth-generation chairman, was awarded a Royal Warrant from the British Royal Family for the manufacturing of outerwear, footwear, and accessories.