Bucketplace Japan Co., Ltd. (CEO: Hyungjin Kim), operator of the Korean-origin interior platform 'Ohouse', has launched a special page on July 13, 2026 (Monday) to redefine its service value as an 'interior select shop' and provide users with an immersive experience of its new concept.
Key Visual for the Special Page
Visit the Special Page Here
Background: From Searching to Discovering Curated Selections
Ohouse has long leveraged its wide product lineup as a key strength. However, user feedback revealed challenges such as uncertainty about which furniture suits their space, or difficulty replicating desired brand styles due to budget constraints.
In response, Ohouse has redefined its service positioning—shifting from a place to 'choose from many products' to a space where 'your ideal style is already curated for you'.
New Concept: Your Room, Your Self
Ohouse's new vision is captured in the message: 'Your Room, Your Self'.
Items are curated by popular interior styles—Scandinavian, Korean, Mid-Century, and more. Users can directly identify products from real-life room photos shared by other users, intuitively resolving the dilemma of liking a style but doubting its feasibility in their own space.
Additionally, to support users new to overseas shopping, Ohouse has enhanced its purchasing environment with Japanese customer support, Rakuten Pay integration, and the 'Ohouse安心 Guarantee', which offers exchange and return coverage for one year.
Special Page Overview: 'Your Room, Your Self'
Example Content on the Special Page
Content:
Curated items by style (Scandinavian / Natural / Korean / Modern / Mid-Century / Industrial)
Staff-picked featured items
Popular hashtag content from Ohouse users
Article section with interior and lifestyle tips
Selection of trending Ohouse brands
URL: https://link.ohouse.com/2sfsh1
Promotion Code: NEWHOUSE2026
Future Plans
Following this rebranding, Ohouse plans to consistently implement this new concept across both online and offline channels.
Ohouse: An Interior Shop Where You Never Compromise on Design or Color—Every Choice Brings You Closer to Your Ideal Space
'Ohouse' is a national lifestyle super-app in Korea with over 30 million downloads. The Japanese version, launched in 2022, offers an integrated experience via its app—ranging from interior shopping and lifestyle inspiration to community features. It has achieved over 1 million downloads, with more than 68,000 cumulative content pieces and over 15,000 e-commerce products, making it the largest platform for Korean interior goods in Japan.
Download the Ohouse App Here
Visit the Ohouse Website Here
Company Overview
Company Name: Bucketplace Japan Co., Ltd.
Head Office: Link Square Shinjuku 16F, 5-27-5 Sendagaya, Shibuya-ku, Tokyo 151-0051
TEL: 050-1754-0945
CEO: Hyungjin Kim
Established: April 2022
【Ohouse Official SNS】
Instagram: https://www.instagram.com/ohousejp/
YouTube: https://www.youtube.com/@OhouseJP
TikTok: https://www.tiktok.com/@ohousejp
Threads: https://www.threads.com/@ohousejp
X: https://x.com/ohousejp
Contact
PR Contact, Bucketplace Japan Co., Ltd.
Email: [email protected]
FACT BOX
- Source: PR TIMES
- Category: キャンペーン