Beauty Tabloid "Nedaly magazine" Launches! Haruka Fukuhara Appears on the Cover of the Inaugural Issue

Coogee Inc. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Hiroyuki Suzuki, hereinafter Coogee) is pleased to announce the launch of its beauty tabloid magazine, "Nedaly magazine." Actress Haruka Fukuhara will grace the cover of the inaugural issue.

The inaugural issue is produced with a dual-cover format, incorporating two perspectives: the "magazine" section, which emphasizes trends and visuals, and the "Journal" section, which delves into market background and brand philosophy.

The "magazine" section, focusing on trends and visuals, will feature an exclusive photoshoot with Haruka Fukuhara and beauty special features.

Furthermore, the "Journal" section, which explores market background and brand philosophy in depth, will examine the current status and future of Korean cosmetics under the theme "Where are Korean cosmetics headed?" by looking back at their journey in the Japanese market.

Actress Haruka Fukuhara adorns the cover and lead pages of the inaugural issue.

Under the theme "How to Cultivate Pure Transparency," we deliver an interview that deeply explores the aesthetics and mindset she cherishes daily. She shares her daily skincare and self-care routines in down-to-earth terms, exuding an aspirational beauty. We unravel hints for polishing one's own unique beauty, gleaned from her daily choices and the path she has walked.

Background of the Launch

Over the past decade, social media has made beauty more accessible, creating an era where many people gain confidence and discover new possibilities through beauty.

However, with the proliferation of algorithm-driven information dissemination and manufactured buzz, it has become more difficult than ever to find what is truly good or suitable for oneself.

Through our long-standing engagement with both the Japanese and Korean beauty markets, we have realized that people are constantly seeking "what they don't have."

Japanese people are drawn to Korea's speed. Koreans are attracted to Japan's depth.

Trends do not move in a single direction; they evolve by moving back and forth in a spiral. After speed comes depth, and after the superficial comes the essential.

Nedaly magazine is a beauty media born from this sensibility of "wanting what one doesn't have."

Our aim is not just to introduce trends, but to deliver encounters with what has true value, along with its background and context.

About Nedaly magazine

Nedaly magazine is a tabloid that delivers new encounters in beauty.

Each issue starts with a central theme and approaches beauty from multiple perspectives, from features focusing on trends, visuals, and personalities to in-depth explorations of market background and brand philosophy.

The inaugural issue was produced with a dual-cover format, incorporating two perspectives: the "magazine" section, which emphasizes trends and visuals, and the "Journal" section, which delves into market background and brand philosophy.

Theme of the Inaugural Issue's "magazine" Section

"From the Flood of Information, the Reason We 'Choose'." We believe that possessing both the lightness to jump on trends and the conviction to discern authenticity is not selfishness, but intelligence. Because there is a basis, there is no hesitation. Because one knows, one can be freer.

The magazine section is designed as a beauty lexicon that fulfills both the aspiration for beauty and the attainable reality.

Theme of the Inaugural Issue's "Journal" Section

"Where are Korean cosmetics headed?"

Korean cosmetics, which began to permeate the Japanese market around 2018, have now become a staple category.

In its inaugural issue, Nedaly magazine looks back at the current position of Korean cosmetics in the Japanese market and, through interviews with Korean brand representatives, distributors, and creators, offers a multifaceted examination of their future.

This is not merely a trend feature; it is an analysis of their essence from a perspective only Coogee, which experienced the "Korean Wave Third Wave" (2016-2018) in real-time and has witnessed the growth of Korean cosmetics, can offer.

Nedaly magazine Overview

Nedaly magazine Inaugural Issue (2026 Inaugural Issue)

【Release Date】July 7, 2026

【Distribution】Daikanyama Tsutaya Books, Building 1, 2nd Floor, Beauty & Wellness Floor (July 7 - July 20), and other locations.

【Publication Format】Published and Distributed by: Coogee Inc.

【Format】Height 406mm x Width 273mm

【Pages】24 pages

About Nedaly

Nedaly is a platform that creates new encounters in beauty.

It is a place where brands, creators, and consumers can meet beyond their respective positions and bring back new discoveries.

Making beauty more enjoyable and richer.

Nedaly continues to create encounters with new value born from the desire for "what one doesn't have."

<CONTENTS>

magazine

- Haruka Fukuhara: How to Cultivate Pure Transparency.

- SKINCARE: Autumn Skin Care That Withstands Summer Damage

- TREND MAKE-UP: Hair & Makeup Artist Kana Mizuno x Trendy Look Makeup

- Beauty Obsessed! BEAUTY TALKROOM

- Nedaly lab vol.001: Texture Comparison of Popular Body Scrubs

- Real Survey by Beauty Insiders: NEDALY BEAUTY REPORT VOL.1

- Anti-Aging Enthusiast Eri Shinkin's Beauty KITCHEN

Journal

- Where is Korean cosmetics headed?

- Where are Korean cosmetics headed?

- 20 Years of Korean Cosmetics History Unraveled Through Culture

- New Standard: Why Korean Cosmetics Became Beauty "Infrastructure."

- MEMORIES: "That Era of Korea" We Were Enthusiastic About

- Global Now: What Are Korean Cosmetics Doing Globally Now?

- Next Wave: Where Will the Next Wave of Korean Cosmetics Go?

- Global Vision: The Future of J-Beauty.

<COVER>

PHOTO_Yasuhisa Kikuchi(vale.)

STYLING_Kaori Kawasaki

HAIR&MAKE-UP_Yuki Funo

TEXT_Hazuki Nagamine

DESIGN_Miki Uemura

Coogee Inc. (Coogee Co., Ltd.)

Representative: Hiroyuki Suzuki, Representative Director and CEO Business Activities: Own Brand Business, Creator Alliance Business, Brand Alliance Business

Coogee operates its own brand business, brand alliance business, and creator agency with the concept of "Melting into Asia." Its mission is to provide world-class brand development originating from Japan.

URL: http://coogee.jp/

Nedaly mag

https://www.instagram.com/nedaly_mag