Fashion brand HONEY MI HONEY, operated by HMH Co., Ltd., launched its 2026 SUMMER COLLECTION 'Nouer la Lumière' on Friday, May 22.
'Nouer la Lumière' translates from French to 'tying light.' This collection captures the summer atmosphere where soft sunlight wraps around the skin, gently binding delicate emotions, memories, and human connections together.
This season, based on HONEY MI HONEY's signature feminine mood, the brand proposes styling that blends into summer light, incorporating lightweight sheer materials, delicate lace details, and sensual silhouettes.
The first installment of the summer collection includes the 'Rose Jacquard Puff Tunic,' 'Crochet Frill Knit Tunic Cardigan,' 'Lace Tiered Wide Pants,' and 'Lace Off-Shoulder Camisole One-Piece.' These items are available at HONEY MI HONEY stores and the online store 'HONEY MALL' starting May 22.
Additionally, pre-orders are open until Sunday, May 24, for the '[SHY] Rose Backpack,' the fifth collaboration with influencer SOWA. Customers will receive a matching 'Rose Coin Case' as a pre-order bonus.
[Prices and Items] - Crochet Frill Knit Tunic Cardigan: 24,200 JPY - Lace Off-Shoulder Camisole One-Piece: 25,300 JPY - Lace Tiered Wide Pants: 24,200 JPY - Rose Jacquard Puff Tunic: 24,200 JPY - [SHY] ROSE BACKPACK: 18,700 JPY
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: 【SHY】rose backpack