IBJ Matching Collaborates with "Shibuya Real Squid Game" to Host Immersive Matchmaking Event for Up to 100 People

IBJ Co., Ltd. (President and CEO: Kenjiro Tsuchiya, Headquarters: Shinjuku-ku, Tokyo, TSE Prime: 6071, hereinafter "IBJ"), which boasts the largest number of successful matches in Japan*, will hold a collaborative event through its matchmaking party service "IBJ Matching." The event will take place on July 11, 2026 (Sat) at "Tokyu Plaza Shibuya 3F" within Shibuya Fukuras, in collaboration with "Shibuya Real Squid Game," an experiential facility recreating the world of the popular Netflix series "Squid Game." This event is a large-scale, immersive matchmaking experience where participants can enjoy interacting through missions while immersing themselves in the world of the series as players. By sharing the thrill and excitement generated within the game, it offers a new opportunity for encounters that foster natural communication even between first-time acquaintances.

Background of the Event

First impressions are important in matchmaking, but it is not easy to understand a person's character and communication style through brief conversations alone. Furthermore, in recent years, there has been a growing demand not only for efficient encounters but also for enjoying natural interaction through shared experiences.

IBJ Matching has previously organized events that facilitate interaction through experiences, such as at aquariums, mystery-solving events, and seasonal events. Shared experiences not only create conversation starters but also have the characteristic of naturally bridging gaps between people by sharing emotions like enjoyment, surprise, and a sense of accomplishment.

"Shibuya Real Squid Game," with which we are collaborating, is a limited-time experiential facility where participants can experience the world of the globally popular Netflix series "Squid Game" with overwhelming realism. Its greatest appeal lies in the synchronized emotional journey of the participants. The very process of sharing tension, excitement, encouragement for companions, and a sense of achievement creates unprecedented natural interaction and new encounters.

Moreover, through working together to overcome challenges and approaching unexpected developments, participants can naturally glimpse each other's true selves, values, and communication styles that might not be apparent through words alone. By encountering "who they truly are," it provides a space for deeper mutual understanding.

Recommended Points

1. Immersive Encounters in the World of a Popular Drama

This is a fully immersive event held within a rented venue. Participants can enjoy the thrilling and exciting game experience while interacting. Exclusively for the IBJ collaboration, we have prepared mechanisms that naturally foster communication through competitions undertaken in pairs and missions completed collaboratively in mixed-gender teams. It's an environment where conversation starters are easily generated, even for those meeting for the first time.

2. Overwhelming Scale with Up to 100 Participants

The event will accommodate up to 100 participants, with 50 men and 50 women. Being able to meet many people at once expands the possibilities of finding a suitable partner by encountering a wide range of values and personalities.

3. No Stiff Atmosphere! Free Talk & Contact Exchange Encouraged

After the game experience, there will be a free talk session where conversation flows easily among those who have overcome the same mission together. Contact exchange is also freely permitted, allowing for casual approaches to those you are interested in. It offers a relaxed atmosphere conducive to further developments such as after-parties or subsequent dates after the event.

Event Details

Date and Time

July 11, 2026 (Sat) 19:15 - 21:30

Venue

Tokyu Plaza Shibuya 3F, Shibuya Fukuras (3-minute walk from the West Exit of the South Ticket Gate of Shibuya Station)

Number of Participants

Up to 100 people

Participation Fee

Men: \7,800 / Women: \4,800 (includes ticket price)

Target Age

Men: 25-39 years old / Women: 24-37 years old

Event Details

https://www.partyparty.jp/party-detail/pid1769086

IBJ Matching

A matchmaking service operated by IBJ Co., Ltd., listed on the TSE Prime market. With a wide variety of events, from one-on-one private room conversations at dedicated lounges to love-seeking mystery-solving and hobby-focused group events, it achieves industry-leading matching rates. By ensuring staff undergo rigorous training in customer service and role-playing, and only those who meet high standards are involved in operations, we aim to improve customer satisfaction (i.e., matching success). Official Website: https://www.partyparty.jp/ iOS: https://apple.co/2qLiyI7 Android: https://play.google.com/store/apps/details?id=jp.ibjapan.partyparty

About the IBJ Group

We create the largest number of successful matches (engagements) in Japan through comprehensive support that goes beyond simple matchmaking. By combining personalized support, which only humans can provide, with IT, we offer services based on our unique network of marriage agencies. Our business domain is expanding to life design support, looking beyond marriage as the goal to a "happy life" thereafter.

With the unchanging philosophy since our founding of "Bringing happiness to all those with whom we connect," we aim to contribute to the realization of a sustainable society by creating a cycle of happiness that begins with marriage, in order to address Japan's serious issue of declining birthrate.

Head Office: 12F & 17F, Shinjuku First West, 1-23-7 Nishi-Shinjuku, Shinjuku-ku, Tokyo

Representative: Kenjiro Tsuchiya, President and CEO

Established: February 2006 (Founded: 2000)

Official Website: https://www.ibjapan.jp/

*Survey by Japan Marketing Research Organization (Number of successful matches: cumulative as of 2024, number of members: as of the end of December 2024, market research in designated areas for the fiscal year ending February 2025). *Number of successful matches: number of individuals who successfully married within the IBJ federation.