KohMori Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; Representative: Seiya Koda; hereinafter "KohMori") has renewed its partnership agreement (including sponsorship) with the Shonan B-style Warriors (hereinafter "Warriors"), a team belonging to the X2 League of the Japan X-League, for the second term. KohMori is committed to realizing its vision of "a world where athletes can continue to challenge themselves" by creating new revenue foundations for small-to-medium sports clubs. Based on the insights and trust gained during the first year of the partnership, the company will continue to promote the creation of a role model for the economic independence and sustainable improvement of the competitive environment for such clubs, aiming to contribute to the development of the Japanese sports world. This contract is part of an alliance aimed at increasing the company's brand awareness, as well as business development and talent recruitment through collaboration with the sports world. Beyond mere financial support, the company will deepen the creation of synergies for both parties by combining its business resources with the human and social networks of the sports club. In adult sports, athletes often balance competition with their professional careers, and supporting such an environment strongly aligns with KohMori's philosophy. KohMori will continue to contribute in various ways toward realizing a world where athletes can keep challenging themselves.

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  • Source: PR TIMES
  • Category: partnership