Lotte Arai Resort, a wellness mountain resort in Myoko City, Niigata Prefecture—renowned for its pristine natural surroundings and expansive grounds (operated by LOTTE Hotel Arai Co., Ltd., headquartered in Myoko, Niigata, President: Tomoya Fukui)—will begin selling macarons, cakes, and curated gift items from 'Pierre Hermé Paris,' a pioneer of 21st-century patisserie, starting Wednesday, July 15, 2026, at 'Ruri (Ruri)', the café & bar on the 1st floor of the Lodge building.
This marks Pierre Hermé Paris’s first permanent location in the Northern Shin'etsu region. The menu features a wide selection, from indulgent 'macarons' and 'cakes' (for eat-in) enjoyed in a serene café with panoramic views of Myoko’s natural scenery, to 'sablés' (for takeout) perfect for private moments in guest rooms or as gifts for loved ones.
To commemorate the launch, a limited-time 'Premium Gift Campaign' will be held: customers who purchase Pierre Hermé Paris products totaling ¥10,000 or more (tax included) at Café & Bar Ruri during the campaign period will be entered into a lottery to win luxurious prizes, including complimentary stay vouchers for Lotte Arai Resort.
*Pierre Hermé Paris Macarons
🔳 Story: 'Clear Air, Majestic Greenery, and Ultimate Sweets – A Place Where All Five Senses Are Awakened'
Myoko City, Niigata, where Lotte Arai Resort is located, is surrounded by breathtaking natural beauty that changes with the seasons. Our goal extends beyond offering accommodation—we aim to provide a 'premium retreat experience' that allows guests to escape daily noise and deeply restore their mind and body.
To perfect this wellness experience, we sought 'the art of taste that sharpens the five senses.' Our partner in this vision is the creative genius of Pierre Hermé, hailed as the 'Picasso of Patisserie.'
Pierre Hermé Paris’s sweets are celebrated for their precisely balanced flavors and the emotional joy they evoke upon the first bite. Their delicate aromas and nuanced tastes resonate more profoundly when experienced amid Myoko’s crisp air, pure water, and tranquil natural surroundings.
'We want guests to delight in beautiful scenery with their eyes, feel the breath of the forest on their skin, and savor the world’s finest sweets on their palate.' This shared vision of unparalleled harmony has now become a reality. We invite you to experience a uniquely blissful moment—available only at Lotte Arai Resort.
🔳 Main Menu & Product Lineup
Enjoy Pierre Hermé Paris’s artistic sweets with a stunning view of Myoko through the café’s large windows. We also offer premium gift items ideal for souvenirs or presents.
【Café Menu】
* (Image is for illustrative purposes)
1. Two Varieties of Macarons
The iconic, vibrant, and refined macarons of the brand. Savor the unique harmony of their crisp outer shell and sweet creamy filling alongside carefully selected coffee or tea.
- Price: ¥840 (tax included)
2. Mosaic Cheesecake
A visually striking cake featuring a vivid contrast between pistachio and griotte (cherry). Upon tasting, the pleasant tartness of griotte and the subtly nutty aroma of pistachio unfold beautifully.
- Price: ¥1,100 (tax included)
3. Satin Cheesecake
A classic cheesecake elevated with Pierre Hermé Paris’s signature touch. The fruity acidity of orange and passion fruit dances lightly with the rich cream cheese.
- Price: ¥950 (tax included)
【Premium Gifts (Takeout)】
1. Assorted Macarons (3 Varieties)
The iconic Pierre Hermé Paris macarons, beautifully packaged in an elegant gift box. These refined flavors make perfect souvenirs or self-rewards.
- Price: ¥1,800 (tax included)
2. Assorted Sablés (2 Varieties) – 'Fouace Sec'
A luxurious gift set of original shortbread cookies, carefully baked to perfection. The crisp, satisfying texture of the sablés leaves a lasting impression.
- Price: ¥3,600 (tax included) and above
3. Orangeade au Lait
A classic, beloved stick-type chocolate: tangy, aromatic orange confit coated in smooth milk chocolate.
- Price: ¥2,500 (tax included)
🔳 Details of the 'Premium Gift Campaign' to Celebrate the Launch
To celebrate the launch of Pierre Hermé Paris products, we are offering a luxurious gift campaign, allowing guests to experience the ultimate resort lifestyle at Lotte Arai Resort.
· Campaign Period: Wednesday, July 15, 2026 – Sunday, August 30, 2026
· Eligibility: Customers who purchase Pierre Hermé Paris designated products totaling ¥10,000 or more (tax included) at Café & Bar Ruri on the 1st floor of the Lodge building during the campaign period
· Prizes:
【A Prize】Complimentary Lodge Twin Stay Voucher (with breakfast) for 6 pairs
【B Prize】Complimentary Resort Restaurant Dinner for 2 Voucher for 3 pairs
【C Prize】Complimentary 'SPA MANNA' Spa Facility Access for 2 Voucher for 5 pairs
· How to Enter: Present a receipt for ¥10,000 or more (tax included) of eligible purchases and submit the completed entry form into the designated box in the café.
* Winners will be selected by a fair lottery; notification will be made via prize delivery.
🔳 Store Information
· Store Name: Café & Bar 'Ruri (Ruri)', 1st Floor, Lodge Building, Lotte Arai Resort
· Launch Date: Wednesday, July 15, 2026
· Business Hours: Café Time: 11:00–17:00 | Bar Time: 18:00–22:00 (Last Order 21:30)
· Seating: 22 seats (12 at bar counter, 10 at tables)
· Regular Closed Days: Every Tuesday (Open daily from August 8 to August 16)
About Lotte Arai Resort
Located in Myoko City, Niigata Prefecture, Lotte Arai Resort spans 1 million tsubo (approx. 330 hectares) and features 257 guest rooms across four buildings. The resort boasts a ski area with 14 courses, spa, pool, restaurants, cafés, function rooms, a 1,501-meter zip tour, and tree adventure courses—making it one of Asia’s largest leisure resorts. In winter, guests enjoy winter sports amid vast snowy landscapes; in the green season, they can appreciate majestic mountain views surrounded by fresh air and lush greenery. Escape the everyday and unwind in serene luxury.
Address: 1966 Ryozanji, Myoko City, Niigata Prefecture
【Official Accounts/Sites】
🔳 Official Website
https://www.lottehotel.com/arai-resort/ja
🔳 Official Lotte Arai Resort Instagram
https://www.instagram.com/lottehotel.arai_resort/
FACT BOX
- Source: PR TIMES
- Category: Partnership