MamaWell is a personalized health management service for pregnant women, combining personal midwife support with digital health data from wearable devices.

What is the purpose of introducing MamaWell?

The purpose of introducing MamaWell is to reduce the anxiety and burden of pregnancy, childbirth, and parenting by optimizing individual health management plans, reducing the risk of pregnancy complications, and providing 24/7 chat consultation.

What is the background of Tokai Village introducing MamaWell?

In Tokai Village, which promotes child-rearing support measures, the introduction of MamaWell aims to enhance the advisory system with personal midwives, in addition to existing health nurses and maternal and child health coordinators, to more carefully address the concerns of pregnant women and their partners.

What are the features of MamaWell?

MamaWell provides a one-stop service including vital data monitoring with wearable devices, personalized health management plans by midwives, and 24/7 chat support.

What is the mission of MamaWell Inc.?

The mission of MamaWell Inc. is to support women's health throughout their lives with evidence-based practices, aiming to create a society where women can live more healthily and comfortably.

MamaWell Launches Personalized Midwife Health Support Service for Pregnant Women in Tokai Village, Ibaraki Prefecture

Published May 25, 2026 11:02 PM ・ Updated Jun 14, 2026 4:47 PM ・ 3 min read ・ Source: PR TIMES

MamaWell Inc. has launched its 'MamaWell' service, a personalized health support program for pregnant women combining midwifery expertise and digital health data, in Tokai Village, Ibaraki Prefecture.

MamaWell Inc. (based in Tsukuba, Ibaraki; CEO: Marika Seki), which provides maternal and child health support through a combination of personal midwives and digital health data, announced the launch of its service in Tokai Village, Ibaraki Prefecture.

MamaWell is a personalized health management service that supports the balance between pregnancy and career, leveraging personal midwives and digital health data technology. It is currently provided to over 200 companies and health insurance unions, as well as local governments such as Shinagawa Ward. By launching in Tokai Village, which is actively promoting childcare support, the company aims to contribute to a society where more pregnant women can enjoy a secure pregnancy life.

Mayor Osamu Yamada of Tokai Village stated, 'With this partnership, a system has been established to receive professional advice from a personal midwife. This allows us to respond even more carefully to the anxieties and concerns of pregnant women and their partners.'

MamaWell aims to provide optimal support to pregnant women regardless of their location. The service collects vital data such as heart rate and activity levels via wearable devices for monitoring, and midwives provide individually optimized health management plans. With 24-hour chat support, it seeks to reduce anxieties during pregnancy, childbirth, and childcare.

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Source: PR TIMES
Category: Partnership
Products / services: MamaWell

MamaWell Launches Personalized Midwife Health Support Service for Pregnant Women in Tokai Village, Ibaraki Prefecture

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