Orthofit, Inc. (Orthofit; headquarters: Suginami-ku, Tokyo; CEO: Jiazhonghao Li) announces the launch of its foot sole tape 'BOOST' at all 15 Orangetheory Fitness gym locations across Japan, starting July 13, 2026.

BOOST is a tape designed to support pushing off, kicking, and quick directional changes by wrapping from the sole of the foot around the instep and heel. Centered on the concept of 'Get stronger just by taping,' it can be easily applied by anyone—even without specialized sports taping knowledge—by following the product's unique shape. It can be conveniently used before training, and users can move their bodies while applying it to confirm the sensation underfoot.

From July 13, 2026, BOOST will be available for purchase at all Orangetheory Fitness locations nationwide. For details on sales availability, inventory, and purchasing methods, please contact your nearest Orangetheory studio directly.

Key Features of BOOST

1. Wraps from the sole to support the foot's arch

By wrapping from the sole around the instep and heel, BOOST provides stable underfoot support that is less affected by shoe or insole type.

2. Easy self-application, despite being a taping product

Traditional foot taping requires precise control of placement, direction, and tension, making it difficult to apply alone and often requiring professional expertise. BOOST, however, is designed to follow the natural shape of the foot sole, allowing easy self-application even without prior taping knowledge. Unlike external braces, BOOST adheres directly to the skin, enabling customized support through precise placement and tension. Its close fit minimizes shifting during movement, making it ideal for preparing the feet before pushing off, kicking, or changing direction.

3. Suitable for sports where insoles are not allowed

BOOST is ideal for barefoot sports, martial arts, gymnastics, and sports that require competition-specific shoes where insoles cannot be inserted.

4. 6-tape pack allows for 3 uses—easy to try

Each pack contains 6 tapes, enough for 3 uses (left and right feet). This makes it easy to incorporate into training or competition preparation.

BOOST is a product that promotes the importance of foot stability in sports and training. It adds a new option for moving powerfully from the ground up, complementing Orangetheory's core philosophy of 'moving better while monitoring your own condition.'

Sales and Inquiries

BOOST will be available at all Orangetheory Fitness locations nationwide starting July 13, 2026. For information on store availability, inventory, purchasing methods, and details, please contact your nearest Orangetheory studio directly.

Contact Information

OrangeTheory Japan Co., Ltd., Marketing Department 11F, Gran Tokyo South Tower, 1-9-2 Marunouchi, Chiyoda-ku, Tokyo 100-6611 Email: [email protected] Phone: 04-7167-6662

Product Information

Product Name: BOOST

Price: 2,750 JPY (tax included)

Contents: 6 tapes (3 uses for both feet)

Sizes: S (22–24.5 cm), M (25–27.5 cm), L (28–30 cm)

Availability Start Date: July 13, 2026

Sales Locations: All Orangetheory Fitness locations nationwide

Contact: OrangeTheory Japan Marketing Department (Email: [email protected] / Phone: 04-7167-6662)

Category: Foot Sole Tape

About Orangetheory Fitness

60-Minute Full-Body Workout with Real-Time Heart Rate Monitoring

Orangetheory Fitness is a fitness gym offering science- and technology-based workout programs. Under the guidance of certified coaches, members perform balanced aerobic and strength training based on programs developed by medical and exercise physiology experts, completing a full-body workout in 60 minutes. Classes combine treadmills, rowing machines, and weight training, repeating full-body movements such as running, rowing, squatting, pushing, and lifting. Using dedicated devices, participants can visualize their heart rate and calorie burn in real time, adjusting workout intensity based on their condition. Workout results are accessible via a dedicated app. Certified coaches provide guidance on technique and posture, making the program suitable for both beginners and experienced athletes. In such workouts, maintaining foot stability is crucial, as the feet must grip the floor or footplates and transfer force through the body during movement.

As of July 13, 2026, Orangetheory Fitness operates over 1,500 studios worldwide. In Japan, it has 15 studios across Tokyo, Kanagawa, Saitama, Chiba, and Aichi prefectures.

[Domestic Studios]

Tokyo: Azabu-Juban, Kichijoji, Hachioji, Higashikurume, Machida, Mitaka, Musashikoganei, Jiyugaoka Kanagawa: Aobadai, Kannai, Mizuho-guchi Saitama: Urawa Chiba: Moto-Yawata Aichi: Ikeshita, Yagoto

For the latest information on studio locations, business hours, trial reservations, membership plans, and BOOST availability, please visit the Orangetheory Fitness official website or contact your nearest studio.

Official Name: Orangetheory Fitness

Japan Official Website: https://www.orangetheoryfitness.co.jp/

Global Official Website: https://www.orangetheory.com/ja-jp/

Logo: Orangetheory Fitness (OTF) Main Logo / Splat Logo

About Orthofit, Inc.

Orthofit, Inc. focuses on improving overall body alignment starting from the feet, offering products that support the foot arch and disseminating information on foot health. Leveraging insights from U.S. podiatrists and collaborations with foot-specialty clinics, the company offers products such as 'Water-Molded Insoles' and 'Foot-Feel Tape'.

Company Overview

Company Name: Orthofit, Inc.

Headquarters: 7F, NK Building, 5-16-12 Ogikubo, Suginami-ku, Tokyo

Representative: CEO Jiazhonghao Li

Business: Planning and sales of healthcare products based on U.S. podiatric medicine

Official EC Site: https://shop-orthofit.jp/

Corporate Site: https://orthofit.jp/

Contact: [email protected]

Phone: 03-6276-9984

Detailed Product Information and Reference Materials

We provide information on BOOST's structure, usage during training, measurement data (based on internal research), and FAQs to deepen product understanding.

What is BOOST?

BOOST is a foot sole tape designed to be applied from the sole around the instep and heel. While traditional foot support products include external braces that wrap around the foot or joints

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Products / services: BOOST