Restructuring Firewood Logistics for Forest Resource Circularity: 'Nap' to Launch Firewood Supply Business in June 2026

R.project Co., Ltd. (HQ: Kyonan-machi, Chiba; CEO: Ron Tanno), operator of the campsite search and reservation site 'Nap,' will launch a 'Firewood Supply Support Business' in June 2026. The goal is to resolve structural fragmentation in firewood distribution and promote the circular use of forest resources. In conjunction with this launch, the company has begun recruiting partners among firewood producers and distributors nationwide.

This business leverages digital technology and network effects to restructure the multi-layered firewood supply chain, from logging to usage at campsites. By resolving distribution bottlenecks, the initiative aims to maximize regional firewood flow, effectively utilize unused thinned wood, promote forest maintenance, and create jobs in mountainous areas.

### Key Challenges in Firewood Distribution - **Fragmented Supply Chain**: A structure prone to inflated intermediary costs. - **Physical Transportation Constraints**: Low efficiency due to weight and volume, limiting distribution range. - **Non-Uniform Standards**: Varying transaction units (bundles, cubic meters, weight) among producers complicate procurement and inventory management.

### Business Overview: Building a Firewood Logistics Infrastructure 1. **Producer-Campsite Matching**: Reduces sales channel development costs for producers. 2. **Logistics Efficiency**: Supports the creation of efficient delivery routes based on demand forecasting from booking data. 3. **Operational Standardization**: Unifies transaction, ordering, and payment flows to let operators focus on supply activities.

### Objectives and Social Impact - **Forest Health**: Promotes the use of unused thinned wood to support proper forest maintenance. - **Co-creation with Forestry**: Building a sustainable supply chain to create a new regional economic model linking camping culture and forest resources. - **Regional Economic Contribution**: Vitalizing production and delivery activities to generate new jobs and energy in mountainous regions.

Partnerships are currently being sought from firewood producers, processors, and distributors across Japan.