YC.Primarily Co., Ltd. will implement a price revision for some products of its hair care brand 'LOVECHROME' effective July 1, 2026. This decision comes as rising raw material prices, labor costs, and logistics expenses make it difficult to maintain current pricing. The company remains committed to improving quality and service. Since its founding in 2011, LOVECHROME has been supported by professionals for its hair care tools using proprietary surface processing technology and is currently accelerating its global expansion.

FACT BOX

  • Source: PR TIMES
  • Category: price_change
  • Organizations: YC.Primarily