yutori to Host First Kyoto Pop-Up Store for Korean Brand 'MARITHÉ + FRANCOIS GIRBAUD' at Kyoto Takashimaya Starting June 5

yutori, a company that manages multiple street brands, announced it will hold a limited-time pop-up for the popular Korean brand 'MARITHÉ + FRANCOIS GIRBAUD' at Kyoto Takashimaya. This marks the brand's first pop-up in Kyoto.

The pop-up will run from Friday, June 5, 2026, to Wednesday, September 2, 2026, and will showcase a wide range of products, including the brand's signature denim items and the 2026 Summer Collection. Through a diverse lineup that embodies the brand's worldview, it will offer a casual style with a European sensibility characteristic of MARITHÉ + FRANCOIS GIRBAUD.

Special promotions will also be available, including a novelty campaign based on purchase amounts. The store space is designed to reflect the brand's world, allowing visitors to enjoy the brand experience beyond just shopping.

Through the highly sensitive location of Kyoto Takashimaya, the brand aims to deliver its new appeal not only to customers in the Kansai area but also to many visitors from both within Japan and abroad.

<MARITHÉ + FRANCOIS GIRBAUD POPUP Details> - Dates: June 5, 2026 – September 2, 2026 - Location: Kyoto Takashimaya Department Store, 1F - Hours: 10:00-20:00

<Limited Novelties> - Spend over 15,000 JPY (incl. tax) to receive a FLOWER POUCH - Spend over 25,000 JPY (incl. tax) to receive a 3-FOLDING UMBRELLA *Limited quantity available; offer ends while supplies last.