ABC-MART will launch the "Summer Denim Pack," a summer collection featuring denim fabric on Vans classic models, at all ABC-MART stores nationwide and its official online store starting July 9, 2026 (Thu).
Also, Ryo Nishikido, an actor and artist who has been a long-time Vans fan, will be appointed as the campaign model for this collection, which will be released on the same day. A campaign will also be held for those who purchase items from this collection between July 9, 2026 (Thu) and August 3, 2026 (Mon), with a chance to win a Vans cap signed by Ryo Nishikido.
● URL: https://www.abc-mart.net/shop/e/e10000786/ *Available from July 9 (Thu) 9:00 AM
● Visual Video: https://youtu.be/Yj2P40j4Fvk
● Interview Video: https://youtu.be/AMXmuPXWimc
◼️ About Vans "Summer Denim Pack" - The Appeal of Denim Re-emerging with Vintage Trends -
Vans' classic models "Old Skool" and "Authentic," celebrating the brand's 60th anniversary, will be available in the "Summer Denim Pack" exclusively at ABC-MART, featuring denim material for the uppers, which has regained attention amidst the recent vintage boom. This collection offers the unique charm of denim, allowing wearers to enjoy the changes in appearance that come with daily wear, such as fading and creasing, which vary from pair to pair. Available in two colors, a refreshing light blue and a versatile black that is easy to incorporate into styling, these shoes will add a light touch to your summer footwear.
Ryo Nishikido, who has stated he has loved and worn out many Vans shoes, has been chosen as the model for this collection. His relaxed, natural styling and calm demeanor highlight the unique texture of the denim material and the appeal of the Old Skool and Authentic models.
◼️ Vans and Ryo Nishikido Resonate with Timeless Style
Ryo Nishikido, a Vans fan for over 20 years, has been appointed as the campaign model for the ABC-MART exclusive "Summer Denim Pack." Nishikido's commitment to a natural, individual style aligns with Vans' identity, which is supported across generations. In an interview, he shares anecdotes such as his "first Vans purchase" and "it's best to wear Vans until they fall apart." Through his real-life relationship as a long-time user, the collection expresses the enduring appeal and timeless presence of Vans.
Old Skool - Denim Pack
A classic model, first released in 1977 with Vans' iconic side stripe, now incorporates denim. Add a textural accent to your footwear during the t-shirt season.
Authentic - Denim Pack
An icon that has embodied Vans' "Off The Wall" spirit since its debut in 1966, now with a denim finish. Perfect for pairing with bare feet or shorts this summer.
◼️ Interview with Vans Enthusiast Ryo Nishikido After the Shoot
▼ What is your image of Vans?
I imagine cool people who skateboard wearing them. Seniors I hung out with in Osaka often wore them too.
▼ Do you remember your first Vans purchase?
It was either the Era or the Old Skool. I own a lot of them, and I've worn them out completely.
▼ Which do you prefer, the light blue or black denim color of this collection, based on your current mood?
Both are nice, but I lean towards light blue. I think it suits summer well.
▼ Who would you recommend the Vans "Summer Denim Pack" to?
Anyone can wear them easily. I'm 41, and I can wear them with confidence. I think Vans look cool even on grandfathers.
▼ "Summer," "City," "Festival" - Where do these shoes fit best?
Everywhere, aren't they? For festivals, I'd wear black because they might get dirty. But I think wearing Vans until they fall apart is the best.
◼️ Product Overview
Product Name: Authentic Denim
Colors (from left): DENIM BLUE/WHITE
DENIM BLACK/WHITE
Sizes: 22.5cm - 29.0cm (0.5cm increments), 30.0cm
Price: ¥8,250 (tax included)
Product Name: Old Skool Denim
Colors (from left): DENIM BLUE/WHITE
DENIM BLACK/WHITE
Sizes: 22.5cm - 29.0cm (0.5cm increments), 30.0cm
Price: ¥9,900 (tax included)
◼️ Campaign Overview
During the campaign period from July 9, 2026 (Thu) to August 3, 2026 (Mon), customers who purchase eligible products can apply through the official ABC-MART app for a chance to win a cap signed by Ryo Nishikido.
Period: July 9, 2026 (Thu) - August 3, 2026 (Mon)
Eligible Products: ABC-MART Exclusive Vans "Summer Denim Pack"
Application Method: Apply via the official ABC-MART app
Prize: Cap signed by Ryo Nishikido
*The size and color of the signed item cannot be specified.
◼️ Performer Profile
Ryo Nishikido
Born November 3, 1984, in Osaka Prefecture. He has starred in numerous dramas and films as an actor. He began his solo career in 2019. He released his first album "NOMAD" from his independent label NOMAD RECORDS, writing, composing, and producing all tracks, which reached number 1 on the Oricon Weekly Album Ranking. As an actor, he has appeared in Netflix's "Divorce the End," NHK's "A Family Was Loved, Not Because We Were Family, But Because We Loved Them," and "1 Litre of Tears The Movie" (scheduled for release in 2027).
◼️ About ABC-MART
Company Name: ABC-MART, Inc.
Representative: Kiichiro Hattori
Location: Azabudai Hills Mori JP Tower 48F, 1-3-1 Azabudai, Minato-ku, Tokyo 106-0041
Established: June 6, 1985
Business Activities: Retail of shoes, apparel, and miscellaneous goods; planning, manufacturing, and sales of shoe products.
<Customer Inquiries>
Phone: 0120-936-610
Hours: 10:00 - 17:00 (Weekdays Monday to Thursday)
FACT BOX
- Source: PR TIMES
- Category: プロモーション
- Organizations: Vans / NOMAD RECORDS / Netflix