agnès b. will launch a collaboration collection with painter-artist Mayumi Yamase for its kids line 'agnès b. enfant' on Wednesday, July 29, 2026.
For Mayumi Yamase, agnès b. holds a special place—she once worked at the brand’s shop in London’s Covent Garden and has worn agnès b. clothing since childhood. Since 2024, the brand’s kids membership program 'Les copains!!' has featured original gift wrapping designed by Yamase.
This collection features Yamase’s original artwork applied to agnès b.’s kids and baby items. The iconic Cardigan Pression showcases a bold back print of a drawing created specifically for this collaboration. Short-sleeve and long-sleeve T-shirts, as well as baby combinaisons, each feature unique artworks, creating a playful lineup. The collection also includes a baby blanket and bib—perfect as baby gifts. This is a special collection where art and fashion naturally blend.
<agnès b. and Artists>
agnès b. designer agnès b. is also known as a passionate collector of contemporary art, including photography and graffiti. Since founding Galerie du Jour in Paris in 1984—one of a kind in the city—she has supported emerging artists and collected works from diverse creators. Since 1994, agnès b. has released artist T-shirts each season, inviting artists from France and around the world, regardless of fame.
agnès b. × Mayumi Yamase Collaboration Collection
Release Date: Wednesday, July 29, 2026 Available at select agnès b. stores and the official online boutique
Cardigan Pression
Made from soft cotton fabric from agnès b.’s archive collection. Features a bold back print of original artwork.
Colors: Pink, Light Pink
Price: Kids ¥14,300, Baby ¥12,100
Short-Sleeve T-Shirt
Price: Kids ¥8,800, Baby ¥7,480
Long-Sleeve T-Shirt
Price: Kids ¥9,900, Baby ¥8,580
Baby Combinaison
A 2-way all-in-one suitable as a baby dress for newborns and as a romper when the baby becomes more active. Features playful artwork on both front and back.
Price: ¥12,100
Blanket
Baby blanket made from agnès b.’s signature jersey fabric. The surface features printed artwork, while the reverse side uses the brand’s iconic striped T-shirt fabric.
Price: ¥8,800
Bib
Soft cotton bib with gentle texture.
Price: ¥3,850
Special Event
To celebrate the collection’s launch, an event will be held on Saturday, August 1, 2026, at agnès b. Rue du Jour in Matsuya Ginza. A day where art and fashion intersect, brought to you by painter-artist Mayumi Yamase and agnès b. Experience the world of the collection—fun for both adults and children.
<Special Talk Show>
A talk show featuring Mayumi Yamase and agnès b. staff. They will discuss the collaboration’s creative background, the emotions behind the artworks, as well as Yamase’s artistic career and parenting experiences.
Date & Time: August 1, 2026 (Sat), 14:00–14:30
Venue: agnès b. Rue du Jour, Matsuya Ginza (3-7-1 Ginza, Chuo-ku, Tokyo)
Registration: Available from July 16 (Thu) to July 26 (Sun) 23:59
<Original Tote Bag Workshop>
A parent-child workshop where participants create an original tote bag using motifs drawn by Mayumi Yamase specifically for this collection.
Date & Time: August 1, 2026 (Sat), 11:00–17:00 (Artist in-store: 13:00–15:00)
Venue: agnès b. Rue du Jour, Matsuya Ginza (3-7-1 Ginza, Chuo-ku, Tokyo)
Target: Children aged 4–12 (with guardian)
Capacity: 15 groups (15 slots, up to 4 people per group)
Fee: ¥4,950 (tax included) per tote bag (paid on the day as workshop fee)
Registration: Available from July 16 (Thu) to July 26 (Sun) 23:59
Artist Profile
Mayumi Yamase
Painter-Artist
Born in Tokyo in 1986. Spent her childhood in the U.S. and moved to the U.K. after high school. Studied Fine Arts at Chelsea College of Arts and Design, University of the Arts London. Currently based in Tokyo.
https://www.instagram.com/zmzm_mayu/
For inquiries: agnès b. TEL: 0120-744800
Official agnès b. Online Boutique: https://www.agnesb.co.jp/
FACT BOX
- Source: PR TIMES
- Category: New Product