Aisys Inc. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Hideki Masahira) will start advertising its recruiting management system 'Rakuruit' on digital LED boards along the Metropolitan Expressway with the aim of expanding brand awareness.

About the Metropolitan Expressway Digital LED Boards The digital LED boards installed along the Metropolitan Expressway are outdoor advertising media utilizing high-brightness LED displays. Located on major traffic arteries in the Tokyo metropolitan area, they are seen by many drivers and passengers, making them an effective tool for improving corporate brand recognition and disseminating information.

Background of the Advertising Campaign In recent years, corporate recruiting activities have required more efficient and strategic operations due to labor shortages and the diversification of hiring methods.

'Rakuruit' is utilized by customers in a wide range of industries, including construction, manufacturing, and automotive-related companies, supporting the streamlining of recruitment operations and the centralization of applicant management.

Through this advertising campaign, Aisys aims to expand awareness among corporate personnel, executives, and HR representatives who use the Metropolitan Expressway. The goal is to make 'Rakuruit' known to more people as a service that contributes to solving the recruitment challenges of frontline-supporting companies, primarily in the construction, manufacturing, and automotive sectors.

Advertising Campaign Overview - Location: Digital LED boards along the Metropolitan Expressway - Period: June 15 to June 28, 2026 - Broadcast Hours: 6:00 to 24:00 (18 hours of broadcast) - Format: No audio

The advertisement will deliver information to HR representatives of companies, primarily in the Tokyo metropolitan area, through the service message of 'Rakuruit'.

About the Recruiting Management System 'Rakuruit' 'Rakuruit' is a recruiting management system that centralizes everything from job posting management to applicant communication and selection progress tracking.

By integrating with multiple job boards, centralizing applicant information, and visualizing the selection status, it reduces the operational burden on HR representatives and supports the streamlining of recruiting activities.

It has been adopted by a wide range of companies regardless of industry, and is particularly favored by customers in the construction, manufacturing, and automotive industries.

Aisys Inc. will continue to support the improvement of corporate recruiting capabilities and talent acquisition through 'Rakuruit'.

Operated Services: - 'Metaruit' - Virtual office creation that provides a virtual space for company information sessions, combining the best of online and offline experiences. - 'MINT' - Schedule coordination tool integrated with Google and Microsoft accounts.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Products / services: MINT