La CASTA Opens New Concept Store 'La CASTA Atelier Essential Hankyu Umeda Main Store' on July 15, 2026

Alpenrose Co., Ltd. (Headquarters: Minato-ku, Tokyo; Omachi, Nagano Prefecture; Representative Director: Hiroshiro Takahashi) will open 'La CASTA Atelier Essential Hankyu Umeda Main Store,' a new concept store for its natural cosmetics brand 'La CASTA,' themed around 'the vitality and healing power of plants,' on Wednesday, July 15, 2026.

La CASTA Atelier Essential Hankyu Umeda Main Store

A space evoking La CASTA's philosophy: 'wearing nature' × 'the form of the earth'

The store space is composed of natural materials that cherish the warmth of earth and wood.

Materials for the interior were carefully selected not only to receive the blessings of the Earth but also to contribute to a sustainable cycle for the future.

The softly shaped counter, resembling land eroded by wind, expresses the grand beauty of nature.

The textured walls, coated with soil and plants from Omachi, Nagano—the brand's hometown—symbolize the beautiful cycle of 'plants creating soil, and soil nurturing plants.'

Scalp Counseling for Nurturing Beautiful Hair and Scalp Today and in the Future

The store introduces, for the first time in the brand's history, an 'analytical diagnostic microscope' to closely assess customers' hair and scalp conditions and recommend personalized care routines.

Staff uniforms are made from eco-friendly materials dyed with natural plant components, such as onion peels, welcoming customers with respect for nature.

[La CASTA Atelier Essential Hankyu Umeda Main Store]

Location: 8F GREEN AGE, Hankyu Umeda Main Store, 8-7 Kadochamachi, Kita-ku, Osaka City, Osaka Prefecture

Business Hours: 10:00 – 20:00

*For the latest information on business days and hours, please visit the Hankyu Umeda Main Store website.

https://www.hankyu-dept.co.jp

[Special Experience for Two Days Only]

On July 15 (Wed) and 16 (Thu), customers who purchase a head spa brush and dedicated cleaner as a set will receive an engraving service (normally 330 JPY including tax) as a gift.

Guests can also experience the layered essential oils from the new 'Edelweiss' series.

[Opening Commemoration | Limited-Time Gifts & Exclusive Sets]

▪ Gift I

For purchases of the Edelweiss series totaling 13,200 JPY (tax included) or more, the first 100 customers will receive a blended essential oil 'Notes of the Northern Alps' and an aromastone.

▪ Gift II

For purchases of 7,700 JPY (tax included) or more, the first 200 customers will receive a 'La CASTA Original Jute Bag.'

[Exclusive Set Available Only at La CASTA Atelier Essential Hankyu Umeda Main Store | From 9,130 JPY (tax included)]

A special limited set including your choice of 'Shampoo & Hair Mask,' the intensive treatment 'EnrichGrow Deep Mask,' and a mini-sized scalp lotion 'Scalp Repair Essence (27ml).'

*This exclusive set also qualifies for Gift II.

*All limited-time gifts are available while supplies last.

About 'La CASTA'

Moving forward with 30 years of gratitude.

Respecting nature and cherishing hair. La CASTA has evolved in Azumino, Shinshu, blessed with rich land and pure meltwater from the Northern Alps, building its foundation on plant research and hair care innovation.

At the heart of its craftsmanship is a gentle dialogue with plants—creating health, kindness, and becoming a source that generously shares nature's precious gifts with everyone.

By caring for our hair, we discover unwavering beauty and happiness,

and believe that the future will be filled with kindness and abundance.

For the past 30 years, and for the next 30.

Like the echinacea flower—strong, beautiful, and upright, blooming proudly even amidst nature's harshest trials—La CASTA continues its journey as a 'Beauty Well-Being' brand, proudly made in Japan, sowing seeds of kindness.

30th Anniversary Special Website:

https://www.lacasta.jp/30th/

La CASTA Official Instagram:

https://www.instagram.com/lacasta_official