AndST HD Co., Ltd. (Headquarters: Shibuya, Tokyo; President & CEO: Yasuo Fukuda), which champions the mission 'Play fashion!', announces on June 17, 2026, the signing of an agreement to acquire a 68% stake in Sixty Percent Co., Ltd. (hereinafter 'Sixty Percent'), which operates a cross-border e-commerce mall for Asian fashion centered on Korean brands. The transaction is scheduled to close on June 30, 2026.
The global e-commerce fashion site '60%' operated by Sixty Percent is an e-commerce mall featuring over 2,700 brands, primarily emerging streetwear labels from across Asia, and is popular among teenagers and young adults aged 10s to 20s.
Through this acquisition, both companies will integrate their respective customer bases and expertise to strengthen access to untapped markets and overseas cultures. AndST HD will further advance its multi-brand expansion and platform strategy by incorporating cutting-edge Asian fashion and culture.
Company Name
Sixty Percent Co., Ltd.
Headquarters
VORT Nakameguro I, 1st Floor, 1-8-1 Nakameguro, Meguro-ku, Tokyo 153-0061
Representative Director
Taiga Mama (Co-founder)
Director and Vice President
Nana Matsuoka (Co-founder)
Founded
July 20, 2018
Co-founders Taiga Mama and Nana Matsuoka will retain a 32% stake after the transaction and continue to lead the company's management.
About Sixty Percent Co., Ltd.
Founded in July 2018, Sixty Percent operates '60%', a global fashion e-commerce store featuring brands from Asia, including Korea, China, and Thailand. As of May 2026, it offers over 2,700 brands and more than 200,000 items, ranging from cutting-edge streetwear to casual, designer, and lifestyle brands, targeting youth aged 10s to 20s. With the mission 'Bringing Asian fashion into the global mainstream,' the company aims to become Asia's largest fashion company.
<URL> https://corp.sixtypercent.com
<60% Service Site> https://www.sixty-percent.com
About the AndST HD Group
The AndST HD Group is a multi-company group comprising companies such as Adastria Co., Ltd., Element Rule Co., Ltd., BUZZWIT Co., Ltd., and ZETTON Co., Ltd., which operate apparel, lifestyle goods, and food & beverage brands; AndST Co., Ltd., which manages mall and media businesses; AndST Logistics Co., Ltd., responsible for group logistics; and WeOur Co., Ltd., a certified subsidiary for employment of people with disabilities.
The group aims to strengthen connections with diverse stakeholders and become a 'Play fashion! platformer' that spreads the excitement of fashion both domestically and internationally.
<Headquarters> Shibuya Hikarie, 2-21-1 Shibuya, Shibuya-ku, Tokyo 150-8510
<URL> https://www.andst-hd.co.jp
<Instagram> https://www.instagram.com/andsthd_official
FACT BOX
- Source: PR TIMES
- Category: Partnership
- Products / services: 60%