From Friday, July 24 to Sunday, July 26, 2026, the fashion brand "antiqua.wa" will exhibit at HYPER JAPAN Festival 2026, one of the UK’s largest Japanese cultural events, held in London, UK.

On this large-scale event, which attracts over 30,000 visitors annually, antiqua.wa will directly deliver its brand universe to international customers as a fashion brand originating from Japan.

Exhibitor introduction page: [link]

HYPER JAPAN Festival – One of the UK’s Largest Japanese Cultural Events

HYPER JAPAN Festival is one of the UK’s largest events showcasing diverse aspects of Japanese culture, including anime, fashion, food, traditional culture, and music.

Attracting numerous visitors from around the world who are interested in Japan, it is recognized as a major international event with over 30,000 attendees each year.

antiqua.wa will launch a pop-up shop at this event, allowing visitors to directly experience the brand’s world view and uniquely Japanese designs.

Event details: [link]

Venue: Olympia London, a Premier Exhibition Facility in London

Olympia London, the event venue, is one of London’s most prestigious event facilities with over 130 years of history.

As one of Europe’s leading exhibition centers, it hosts numerous international trade shows, fashion events, and art fairs, and is beloved by many.

At this historic venue equipped with state-of-the-art facilities, antiqua.wa will communicate its brand to visitors from around the world.

Sharing Japanese Sensibility with the World

antiqua.wa proposes fashion that is not bound by age or fixed ideas, under the concept of "enjoying your own style."

Through this London pop-up, the brand aims to let customers not only in Japan but also overseas directly experience its charm, advancing its challenge into new markets.

Going forward, the brand will continue to create new encounters with customers both domestically and internationally, consistently communicating as a Japan-originated brand to the world.

Event Overview

Event Name HYPER JAPAN Festival 2026

Dates

Friday, July 24, 2026: 12:00–20:00

Saturday, July 25, 2026: 10:00–20:00

Sunday, July 26, 2026: 10:00–17:00

Venue

Olympia London

Hammersmith Road, London W14 8UX

London, United Kingdom

antiqua Inc.

antiqua operates a wide range of brands centered on e-commerce, including fashion, lifestyle goods, and yoga wear. As an apparel brand, it offers products that incorporate deconstructed designs, avant-garde lines, and sophisticated playfulness within simple aesthetics, with a focus on silhouettes and materials that enhance femininity.

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: POP UP SHOP