AP Holdings Co., Ltd. (Headquarters: Toshima-ku, Tokyo; Chairman and President: Hisashi Yoneyama, hereinafter referred to as "the Company") announces the limited-time sale of the "Pine Punch Highball" at "Sumibi Yakitori Tsukada Farm," "Toriya Tsukada Farm," and "Jidoriya Tsukada" restaurants. This highball features the "HAMADA UA Lab. Shochu Fizz Pine Punch," an authentic shochu created in collaboration with United Arrows Ltd. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Yoshinori Matsuzaki) and released by Hamada Distillery Co., Ltd. (Headquarters: Ichikikushino City, Kagoshima Prefecture; President: Kotaro Hamada).
"PINE PUNCH" is a new sensation "aromatic shochu" launched in June 2026. By using milk in the shochu production process and employing unique fermentation and distillation techniques, it achieves a rich aroma reminiscent of pineapple, despite being a sweet potato shochu. Upon tasting, a sweet and sour fruity aroma harmonizes with the profound umami of the sweet potato shochu.
Please enjoy this one-of-a-kind shochu, which offers a rich yet light lingering finish.
Hamada Distillery Press Release: https://prtimes.jp/main/html/rd/p/000000014.000141332.html
Pine Punch Highball
Pine Punch Highball
This time, we have prepared the "Pine Punch Highball" by mixing "PINE PUNCH" with soda, allowing customers to fully savor its unique "crispness derived from a shochu base that allows you to enjoy the aroma of pineapple" and its "rich pineapple aroma."
"Aromatic shochu," characterized by its fruity aroma, has been gaining attention in the shochu industry in recent years.
It offers a refreshing taste perfect for summer, enjoyable not only for shochu enthusiasts but also for those who have not previously been familiar with shochu.
The "Pine Punch Highball" perfectly complements the signature "charcoal-grilled local chicken" offered by the brands providing it, refreshingly enhancing the flavor and richness of the chicken fat and umami.
As this is a limited quantity offer, sales will end at each restaurant once supplies are depleted. Please enjoy it as soon as possible.
Participating Restaurants Sumibi Yakitori Tsukada Farm: https://sumibi-yakitori-tsukadanojo.studio.site/
Toriya Tsukada Farm Nishi-Shinjuku Kotakibashi Dori Store: https://shop.tsukadanojo.jp/detail/74/
Jidoriya Tsukada (Shibuya): https://lp.tsukadanojo.jp/jidoriya/
*Photos are for illustrative purposes only.
*Content may change depending on availability and season.
*Alcohol will not be served to individuals under 20 years of age or to those driving cars or bicycles.
With a mission to "pursue the ideal state of food," AP Holdings operates over 40 diverse restaurant brands both domestically and internationally, including izakaya-style establishments like Tsukada Farm, as well as specialized formats such as "Yonjuhatsu Gyojo" (seafood), "Shibaura Meat," sushi, yakitori, hot pot, and shabu-shabu.
In addition to restaurants, the company is also involved in the prepared meal business ("Tsukada Farm Plus") and the processing and distribution of poultry and fresh fish.
AP Holdings aims for "ALL-WIN" for everyone involved in the "food industry" ecosystem, which surrounds producers, sellers, and consumers.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: HAMADA UA Lab. Shochu Fizz Pine Punch