Turning Corporate Vision into "Visible Assets" / Aqua Star Launches Full-Scale Visual Communication Service

Aqua Star Inc. (Headquarters: Chuo-ku, Tokyo; President and CEO: Hiroyoshi Harada; hereinafter "the Company"), which plans and produces illustrations and digital content, is launching its "Visual Communication Service" in full scale. This service uses the power of visuals to clearly convey corporate vision, brand value, service appeal, and other messages that companies wish to communicate.

Amidst a changing business environment, it is becoming increasingly important to clearly communicate corporate philosophy, vision, brand value, and other messages that cannot be fully conveyed by words alone to internal and external stakeholders, and to foster empathy.

Since its founding in 1991, the Company has leveraged its visual production expertise, cultivated over more than 35 years, to provide visual communication that transforms "what we want to convey" into "what is understood."

The service, now being launched in full scale, carefully captures the essence of companies and brands, converting their vision into "visible assets" and expanding the circle of communication between companies and users.

What is Visual Communication Service?

"What we want to convey" into "what is understood."

Aqua Star's lead illustrators solve the challenge of wanting to convey the appeal of a company or service more clearly and impressively, using the power of visuals.

We offer a wide range of services, from key visual production and character development to visualizing complex information. Lead illustrators with over 35 years of experience carefully capture clients' visions and aspirations, outputting them into their ideal form.

Three Service Areas

1. Brand Key Visuals - Visualizing the Worldview

We develop key visuals that symbolically express a brand's value and worldview, building visual assets that serve as the axis for all communication.

2. Character Branding - Visualizing Personality

We design and develop characters that embody the value and worldview of a company or brand. We propose long-term visual assets that can be utilized and expanded upon.

3. Storytelling - Visualizing Vision

We transform philosophy, vision, and product value into stories that resonate with audiences through the power of visuals, delivering messages clearly and attractively.

Aqua Star's Unique Strengths

At Aqua Star, our "Lead Illustrators (positions that encompass both Art Director and Illustrator roles)" take charge of the overall visual expression of a project. Through dialogue with clients, they guide the optimal expression, carefully capturing the essence of the company or brand to propose the most suitable visual representation.

In addition to overwhelming expressive power derived from 35 years of know-how and experience, our collaborative approach, which emphasizes communication, allows us to express the appeal of brands and services with optimal visuals. We support fundamental problem-solving by depicting "nuances" and "distinctiveness" that AI cannot fully grasp.

Applicable to a Wide Range of Scenarios, Including Recruitment, Internal Communication, and Anniversary Projects

The visuals we create can be deployed on websites, in videos, and in print materials, as well as on media requiring regular updates, such as social media.

Furthermore, they can be used in various scenarios such as internal branding through visualization of philosophy and vision, recruitment branding, and anniversary/ceremonial events, conveying the "distinctiveness" of a company and supporting communication through empathy.

Future Outlook

Moving forward, the Company will continue to go beyond mere visual production, transforming corporate and brand visions into forms that foster empathy. We will support communication between companies and users by utilizing visuals as "visible assets" that underpin corporate growth.

Aqua Star will continue to be not just a "company that draws," but a "company that designs for understanding," striving to create new communication that connects companies and society through the power of visuals.

About Aqua Star Inc.

Since its founding in 1991, Aqua Star has focused on visual production, engaging in the creation of advertising creatives for various media. Since 2020, we have been involved in creating integrated visual and digital creatives that solve client business challenges, including promotions for entertainment content such as copyrights and IP, development of experiential digital content like AR and metaverse spaces, and support for SNS-based initiatives.

Our company boasts a large number of creators involved in advertising creative production, including approximately 60 illustrators who have graduated from art universities and vocational schools, as well as engineers who develop cutting-edge digital content. A key feature is our ability to handle everything from planning and proposals to actual production and improvement suggestions in a one-stop service. We handle approximately 5,000 projects annually.

*Aqua Star will celebrate its 35th anniversary in November 2026.

Company Name: Aqua Star Inc. Location: Tokyo Headquarters: 7F Ginza Shochiku Square, 1-13-1 Tsukiji, Chuo-ku, Tokyo 104-0045 Kansai Branch: 702 Higoshikubo Ishikawa Building, 1-22-4 Edobori, Nishi-ku, Osaka 550-0002 Representative: Hiroyoshi Harada, President and CEO Date of Establishment: November 14, 1991 Official Website: https://aqua-star.co.jp/ Production Examples: https://aqua-star.co.jp/works/

▼ Inquiries regarding this matter

Aqua Star Inc.

https://aqua-star.co.jp/contact/