New B2B Article Released! 'Talent Power Ranking' Thoroughly Analyzes Talents in Sunscreen Commercials Using Survey Data

Talent Power Ranking provides real-time data on the power held by talents (celebrities, etc.) based on industry-leading research conducted by Architect Co., Ltd.

We have released an article for corporate clients themed around "Talents appearing in sunscreen commercials," analyzing trends alongside our survey data.

https://tpranking.com/sunscreentalent

In this article, we picked up 10 talents featured in sunscreen commercials and, based on Talent Power Ranking survey results, explain the following:

- Types of talents easily cast - Public image trends - Differences in talent power by generation

This content is designed to be useful from the perspective of marketing and casting, addressing questions like "What do talents in sunscreen commercials have in common?" and "How can advertising suitability be evaluated?"

Outline of Talent Power Ranking Survey

- Content: 1,280 talents selected / Approximately 330 selected for image surveys (selected by an expert committee) 1. Awareness survey (Name and face recognition) 2. Attraction rate survey (Desire to see, hear, or know) 3. Image survey (17 words for male talents, 18 words for female talents, 17 words for comedy talents)

- Method: Web survey

- Timing: 4 times a year (February, May, August, November)

- Subjects: A total of 4,400 individuals, consisting of four groups of 1,100 people living in the Tokyo metropolitan area (including 50 males and females every 5 years from ages 10-59, plus 50 each for ages 60-69).