Asahi Soft Drinks Co., Ltd. will release 'Mitsuya Sour Shikuwasa' for a limited time starting June 9th, featuring the highest level of sourness in the history of the 'Mitsuya' brand. This carbonated beverage contains 6,750mg of citric acid and a full day's worth of Vitamin C. With its refreshing taste from strong carbonation and 0.20g/100ml of salt equivalent, it is also suitable for heatstroke prevention. The packaging features a blue sky background and Shikuwasa illustrations to evoke the summer season. The suggested retail price is 200 yen (excluding tax).
FACT BOX
- Source: PR TIMES
- Category: product_launch