ASIAN_FOOD_DESIGN (Representative: Takako Masuki) is releasing 'FOOD & DRINK JAPAN,' the long-awaited Japan edition of its art book series that uniquely portrays Asia's rich food culture, along with A3-sized posters as companion products, on July 15, 2026.
Featuring 20 types of dishes, from classic ramen to fruit sandwiches unfamiliar to many overseas visitors, and concluding with sukiyaki and osechi, this release captures the essence of Japanese daily cuisine.
Key Highlights
【A Genuine Souvenir for International Tourists】: Introduces 20 types of 'Japanese soul food'—such as ramen, onigiri, and fruit sandwiches—that are currently trending overseas—through English narratives and illustrations. Entirely in English, it serves as a stress-free, 'take-home art' piece tailored to inbound tourism demand.
【Premium Risograph Printing】: Utilizes 'risograph (two-color printing),' known for its retro texture and unique aesthetic unachievable with digital printing. The subtle ink bleeds and misregistration enhance the charm of everyday Japanese dining.
【A3 Posters to Decorate Your Space】: Released alongside the zine, A3-sized posters feature the same artwork in a dynamic format, offering a new way to display travel memories as interior decor.
Content and Craftsmanship of 'FOOD & DRINK JAPAN'
This is not just a gourmet guidebook. It is an art picture zine (entirely in English) that celebrates Japan’s ordinary yet beloved food culture, enjoyable by children and adults alike, transcending language barriers.
Featured Japanese Foods (Selected Examples)
JAPANESE CURRY: Includes the unique tradition of the Japan Maritime Self-Defense Force eating curry every Friday.
SOBA: Highlights the Japanese belief behind 'toshikoshi soba'—cutting off the year’s misfortunes.
BENTŌ / FRUIT SANDWICH / RAMEN / SUKIYAKI and more—over 20 local foods are covered.
Product Specifications 【Zine (Booklet)】
Title: FOOD & DRINK JAPAN
Release Date: July 15, 2026
Price: ¥3,000 (tax included)
Size: A5
Pages: 42 pages (excluding cover and back cover)
Printing: Risograph (two-color)
Binding & Paper: Ring-bound, 64g/m² text paper (folded)
Country of Origin: Made in Japan
【Poster】
Product Name: 'FOOD & DRINK JAPAN' Art Poster
Release Date: July 15, 2026
Price: ¥2,500 (tax included)
Size: A3
Printing: Risograph
※ Copyright Notice: Copyright @ASIAN_FOOD_DESIGN & Wee ling soh
For Distributors, Bookstores, and Select Shops (Wholesale Inquiry)
The 'FOOD & DRINK JAPAN' series (zine and posters) is a highly design- and culture-oriented product ideal for inbound-focused select shops, museum shops at art galleries, and independent bookstores. We are currently seeking retail and wholesale partners both in Japan and abroad. For sample requests or wholesale terms, please contact us using the information below.
【Inquiries】
Organization: ASIAN_FOOD_DESIGN
Contact: Takako Masuki
Email: [email protected]
Web: asianfooddesign.com
Online Store: asianfooddesign.stores.jp
Instagram: https://www.instagram.com/asian_food_design/
FACT BOX
- Source: PR TIMES
- Category: New Product