New Experiential Event for Children's "Firsts" Launched! "Asoview! Kids Festa" for Parents and Children to Enjoy

Asoview Inc. (Location: Shinagawa-ku, Tokyo; Representative Executive Officer & CEO: Tomohisa Yamano, hereinafter "our company"), which operates "Asoview!" (https://www.asoview.com/), a convenient and affordable reservation service for leisure activities, is launching a new family event business for kids called "Asoview! Kids Festa" in collaboration with Enfams Co., Ltd. (Tokyo Head Office: Minato-ku, Tokyo; Representative Director: Kotaro Mori, hereinafter "Enfams"), which operates the parent-child event "Little Mama Festa".

What is Asoview! Kids Festa?

This event is an experiential event centered around children, offering a full day of enjoyment with "learning" and "experience" as its two main pillars. Various hands-on content, including three-dimensional puzzles using blocks and craft experiences, can be enjoyed all at once. We also offer content perfect for summer vacation free studies and family outings.

Featured Content

1 Special Booth "Detective Conan Seminar x Think! Think! Aim to be a Detective Triple Mission!"

The Detective Conan Seminar x Think! Think! booth features many hands-on challenges themed around analytical, judgment, and observation skills, such as three-dimensional puzzles using blocks, a route-building game operated on a large screen, and a circulating mystery-solving game! Clear the missions by engaging your body and mind to become a great detective!

2 Create and Play with Popular Creator "Hayutaku"! "1-Day Creator Experience" Booth

Globally popular, especially among kids! A 1-day work experience with Hayutaku, a world-renowned creator with over 30 million total SNS followers. Become a creator too!? You can enjoy the work of a creator, from making props with cardboard to acting lessons and video shooting.

3 "Why?" Becomes "I Did It!" Summer Free Study Booth

Experience "Stratum Diorama Making" to uncover the secrets of strata, and "Glowing! Water Stick Light Making" like your own sparkling aquarium! These workshops, filled with the joy of creation and the fun of learning, are perfect for summer vacation free studies.

In addition, the venue is filled with many other contents that will make children feel "I want to try this!" Food trucks, play areas, a learning zone, and corporate booths are also available. It's a space where parents and children can enjoy a full day on the first weekend of summer vacation.

Event Overview

Event Name: Asoview! Kids Festa

Special Site URL: https://www.asoview.com/brand/202607_kidsfesta/

Date and Time: July 24 (Fri), 2026 & July 25 (Sat), 2026, 10:00 AM - 4:00 PM

Venue: Pacifico Yokohama Exhibition Hall B (1-1-1 Minatomirai, Nishi-ku, Yokohama, Kanagawa Prefecture)

Target Audience: Families with children aged 4-9

Admission Fee: Free admission (some experience content may be subject to a fee)

Simultaneous Event: Little Mama Festa Yokohama 2026 Special Ver.

Planning and Operation: Enfams Co., Ltd.

Joint Planning and Promotion Support: Asoview Inc.

Positioning and Future Development of This Event

As a first step towards full-scale implementation from fiscal year 2027 onwards, an experiential trial event will be held at Pacifico Yokohama Exhibition Hall B on July 24 (Fri) and July 25 (Sat), 2026. Following this, a standalone event is planned for the Tokyo area in June 2027, with phased expansion to major cities such as Tokyo, Nagoya, Osaka, and Fukuoka planned from fiscal year 2028 onwards.

◾️ About Asoview!

This is a convenient and affordable reservation service for weekend leisure activities, partnering with approximately 10,000 businesses nationwide and offering around 28,000 plans across approximately 620 genres of play and experience programs in Japan.

It features a wide range of activities, including outdoor leisure that takes advantage of local features such as "paragliding" and "rafting," attractive experiences that leverage local culture such as "pottery making" and "soba noodle making," amusement facilities like "theme parks" and "aquariums," and day-trip hot springs.

Website: https://www.asoview.com/

App Download: https://app.adjust.com/138x1dst

About Asoview Inc.

With the mission "To enrich life with play," we aim to realize a Well-Being society by considering "play" as something that enriches life alongside food, clothing, and shelter. We offer the convenient and affordable leisure activity reservation service "Asoview!," the experience gift service "Asoview! Gift" for sending memories to loved ones, and DX solutions for tourism, leisure, and cultural facilities.

Company Name: Asoview Inc.

Established: March 2011

Capital: 1 billion yen

Representative: Tomohisa Yamano, Representative Executive Officer & CEO

Head Office Location: 8F, Gate City Ohsaki East Tower, 1-11-2 Osaki, Shinagawa-ku, Tokyo

Business Activities: Marketplace business for reservations of play and leisure activities, DX promotion business for the leisure industry, etc.

About Enfams Co., Ltd.

As an entertainment media company that brings smiles to children worldwide, we develop media businesses primarily for families with children. We plan and operate a variety of events, including Japan's largest parenting event "Little Mama Festa," the globally expanding "Kawaiimama Festival," and "bjb COLLECTION" for the baby boomer generation themed around the 100-year life era. We have a track record of holding over 70 events annually, including "Little Mama Festa." We also operate a fan marketing business centered on SNS management agency services and the "Little Mama Business School" to turn parenting into a career.

Company Name: Enfams Co., Ltd.

Representative Director: Kotaro Mori

Tokyo Head Office: Fine Rack Shiba 2F, 2-30-6 Shiba, Minato-ku, Tokyo 105-0014

Fukuoka Head Office: Enfams Bldg., 3-6-23 Akasaka, Chuo-ku, Fukuoka 810-0042

Osaka Office: Honmachi Meidai Bldg. 506, 2-5-5 Azuchi-machi, Chuo-ku, Osaka 541-0052

Sapporo Office: Hinode Bldg. 9F, 1-4 Minami 1-jo Nishi, Chuo-ku, Sapporo 060-0061

Established: December 25, 2001

https://enfam.jp/