Silver Week Exclusive! Special Benefits for Customers Aged 60 and Over – Free “Senior Passport” Distribution! Starting Friday, September 18 at “Nigiri no Tokubei” and “Kaisen Atom”

Atom Co., Ltd. (Headquarters: Yokohama City, Kanagawa Prefecture; President and CEO: Takeshi Ueda), part of the Korawaido Group, will launch a limited-time campaign at all locations of its conveyor belt sushi brands, “Nigiri no Tokubei” and “Kaisen Atom,” from Friday, September 18, 2026, to Sunday, October 4, 2026, offering a free “Senior Passport.”

At all “Nigiri no Tokubei” and “Kaisen Atom” stores, a free “Senior Passport” will be distributed to eligible customers from Friday, September 18, 2026, to Sunday, October 4, 2026.

The free “Senior Passport,” available to customers aged 60 and over who visit during the campaign period, can be used starting Monday, October 5. Presenting the passport grants 5% off in-store dining before 5 PM and 10% off in-store dining after 5 PM and takeout all day. We invite you to visit “Nigiri no Tokubei” and “Kaisen Atom” during Silver Week for these special benefits.

Campaign Background

Amid ongoing price increases and declining dining-out opportunities, this initiative aims to encourage senior customers to enjoy the pleasures of food and social interaction at our restaurants, contributing to a more fulfilling lifestyle for local communities.

Senior Passport Overview

- Eligibility

Customers aged 60 and over

- Details

From Friday, September 18, 2026, to Sunday, October 4, 2026, the “Senior Passport” will be offered free of charge to customers aged 60 and over who visit and wish to receive it.

- Discount Benefits

Presenting the Senior Passport qualifies customers for the following discounts:

・In-store dining before 5 PM: 5% off

・In-store dining after 5 PM: 10% off

・Takeout: 10% off all day

※Applicable on bills of 1,000 yen or more.

- Period

・Distribution period: Friday, September 18, 2026 – Sunday, October 4, 2026

・Usage period: Monday, October 5, 2026 – Monday, November 30, 2026

- How to Obtain

Request via the in-store tablet or directly from staff at the counter.

After age verification, the passport will be issued free of charge on the spot.

- Participating Stores

48 stores in total: 39 “Nigiri no Tokubei” and 9 “Kaisen Atom” locations

※Excludes Imasu, Inazawa, Tenno, and Kuwana stores.

Enjoy special discounts by presenting your Senior Passport.

About Nigiri no Tokubei and Kaisen Atom

- Nigiri no Tokubei

Nigiri no Tokubei is a conveyor belt sushi chain with 43 stores primarily in the Tokai region, offering a dining experience centered on “vitality,” “seasonality,” and “tradition.” We serve authentic sushi crafted with fresh, locally sourced ingredients and time-honored techniques, delivered with energetic service and warm smiles. We pride ourselves on premium tuna, seasonal seafood, and traditional craftsmanship.

・Website: https://www.nigirinotokubei.com/

・X: https://twitter.com/tokubei1971

・Instagram: https://www.instagram.com/tokubei1971/

- Kaisen Atom

Kaisen Atom operates 9 stores across Fukui Prefecture, offering a conveyor belt sushi experience that highlights regional ingredients. In addition to staples like premium tuna, we feature seasonal items and local specialties such as “grilled mackerel,” “red snow crab” with its delicate texture and gentle sweetness, and “yellowtail tekka maki” wrapped with fresh yellowtail and shiso. We also offer dry sake from Fukui, perfectly paired with sushi.

・Website: https://www.kaisenatom.com/

・X: https://twitter.com/kaisenatom

・Instagram: https://www.instagram.com/kaisenatom/

Introducing the Atom App

The unified app, “Atom App,” brings together brands including “Steak Miyako,” “Kalbi Taisho,” “Gankotei,” “Nigiri no Tokubei,” “Kaisen Atom,” and “Katsu Toki.”

With just one app, manage brand information, receive coupons, and use the “Atom Common Visit Points Card.”

Earn 10 points after each visit by scanning a QR code in-store at checkout. Collect 50 points to redeem a 500-yen coupon, usable at any Atom brand. For details on point accrual and conditions, please check the app. Download now for a more convenient and rewarding experience.

Atom App “Atom Common Visit Points Card”

Download here