Authense Law Office Announces Rebroadcast of Webinar: Proactive IP Strategies at Kai Corporation

Authense Law Office, based in Minato-ku, Tokyo, operates under the brand slogan 'Focus on Emotions,' providing legal solutions that prioritize human connection. Due to high demand, the firm is rebroadcasting the webinar originally held in April 2026, titled 'Proactive IP: Real-world Applications in Connecting Management, Legal, and Design.'

(Note: This is a rebroadcast of the session from April 15, 2026; there will be no live Q&A.)

Challenging the 'Defensive' Stereotype

Sales representatives confidently discussing patents, designers seeing their intentions documented in official filings, and marketers launching aggressive PR campaigns—this is possible because the IP department provides the necessary grounds to move forward.

Kai Corporation's IP and Legal Headquarters has successfully implemented this model. They handle not only patents, designs, and trademarks but also advertising regulations such as the Act against Unjustifiable Premiums and Misleading Representations and the Pharmaceutical and Medical Device Act, effectively using IP as an offensive weapon in tandem with management and design departments.

While many IP departments are viewed as 'risk prevention' units—handling contracts, patent management, and infringement notices—this often leads to friction with other departments. However, by shifting to an 'offensive' role, IP can directly contribute to maximizing product value and driving business growth. By addressing field-level concerns and converting patent specifications into PR points, the IP department has earned internal trust.

In this webinar, participants will learn how Kai Corporation implemented this change over seven years, focusing on: - Integrating design and legal systems into daily operations. - Building internal trust for IP departments. - Utilizing 'accessible' IP landscapes.

The session features insights from Naohiro Matsuda, Deputy General Manager of the IP and Legal Headquarters at Kai Corporation, and Masaaki Toyama, a patent attorney at Authense Patent Firm and former JPO design examiner.

Date: June 17, 2026, 12:00-13:00 Venue: Online (Zoom) Cost: Free

Webinar Content: 1. Practical case study from Kai Corporation's IP & Legal Headquarters. 2. The background and full scope of 'Proactive IP' initiatives (Discussion).