Starting at 11:00 AM on June 3, 2026 (Wednesday), we will open our official shop on the fashion e-commerce site 'ZOZOTOWN.' We will offer approximately 400 items featuring trendy, mode, and street-style fashion that makes every day exciting. As a highlight, we are starting pre-orders for collaboration caps and apparel with the popular brand 'NEW ERA,' available exclusively on ZOZOTOWN ahead of anywhere else. We have incorporated the beauty and cuteness of animals into the latest silhouettes and materials. This is a serious apparel line that can be worn daily. It is a new type of shop that fulfills the wish of 'wanting to be with my favorite animals always.' Featured products include pre-orders for NEW ERA collaboration items, new colors of HELLY HANSEN aloha shirts, ZOZOTOWN-exclusive 3L panda plush toys, and a complete set of all 9 penguin species. On the opening day, we will also offer special coupons and flash sales on selected items.

FACT BOX

  • Source: PR TIMES
  • Category: E-commerce Expansion
  • Organizations: ZOZOTOWN / NEW ERA / HELLY HANSEN