AZ Marketing Inc. (Headquarters: Koshigaya City, Saitama Prefecture, Representative Director: Masato Kikuchi) officially launched "AIComms" (https://aicomms.jp), a non-scenario AI chatbot specializing in lead generation for BtoB companies, on July 7, 2026 (Tue).
This service adopts a completely non-scenario design that completely eliminates the "scenario design," "selection buttons," and "final form input" that were mainstream in conventional chatbots. It is a new type of AI chatbot that completes everything from the start of a conversation with a site visitor to obtaining company information and contact details within a natural conversation.
Service URL: https://aicomms.jp
Apology regarding the previous press release distribution
We have confirmed a malfunction where a part of the trial reservation form was not functioning correctly during the distribution of the press release "AIComms, a Non-Scenario AI Chatbot that Acquires Leads Through Conversation, Specializing in BtoB Lead Generation, to be Released on July 7, 2026" on June 24, 2026. We deeply apologize for any significant inconvenience caused to customers who were unable to submit the form despite considering reservations and inquiries due to this malfunction.
We have now revamped the relevant form, consolidated it as a "Request for Materials / Inquiry Form" (https://aicomms.jp/contact), and confirmed its normal operation. We kindly ask those who were unable to submit the form due to the previous form error to please resubmit their inquiry through the above form.
Development Background: "Real Challenges" Felt in the Field of Chatbot Operation Agency Services
As part of our digital marketing support, we have handled chatbot operation agency services for many companies. Through this work, we have personally experienced the structural challenges faced by both scenario-based and AI-powered chatbots in our daily operations.
Limitations of Scenario-Based Chatbots
Requires comprehensive pre-design of anticipated questions and answers.
Cannot flexibly respond to free questions and requests from site visitors.
Inquiries not covered by the options are missed.
Operational workload is enormous, making continuous maintenance difficult.
Challenges of Existing AI-Powered Chatbots
High introduction and operational costs, making them inaccessible for small and medium-sized enterprises.
While highly functional, they are not specifically designed for BtoB lead generation.
Ultimately require form input, failing to prevent user drop-off.
In response to these challenges, we concluded that we should develop our own AI chatbot at a practical price point that can reliably acquire leads through flexible conversations, leading to the development of AIComms.
AIComms's Biggest Feature: Completing Lead Generation Through Flexible Conversations
AIComms requires no scenario design whatsoever. The latest generative AI (Anthropic Claude via AWS Bedrock) constructs the optimal dialogue each time in response to the visitor's free input.
Furthermore, everything from the start of the conversation with the visitor, to uncovering needs, to obtaining company name, contact person's name, phone number, and email address is completed within a natural conversation flow. There are no selection buttons or transitions to a final form.
It can capture the voices of potential customers who may not feel the need to fill out a form but are interested in learning more, or who wish to discuss in detail over the phone, through flexible conversations with AI, and lead them to business opportunities.
Three Features of AIComms
1. Flexible Conversations Tailored to Each Visitor
The generative AI (Anthropic Claude via AWS Bedrock) understands the visitor's words and constructs a dialogue tailored to the situation. It flexibly responds to questions not anticipated in advance, realizing communication that adapts to each visitor's situation and level of interest.
2. Automatic Temperature Judgment (HOT / WARM / COLD)
Based on the content and outcome of the conversation, it automatically judges the possibility of a business opportunity in three stages. Visitors who wish to receive explanations by phone are classified as HOT, those who wish to receive materials as WARM, and those whose conversations have stalled as COLD, allowing for prioritization of sales activities.
3. Instant Notification of HOT Leads
When a HOT lead is generated, the sales representative is notified via email or Slack. Prompt follow-up at the moment of high visitor interest can be expected to improve conversion rates.
All Data Processing Completed within Japan (Tokyo Region)
AIComms processes and stores all data within Japan (AWS Tokyo Region). AWS Bedrock, used for AI processing, also adopts the Tokyo Region, and conversation data is immediately discarded in memory after API processing. Neither AWS nor the AI model provider (Anthropic) uses the data for learning purposes, nor do they allow human access.
Communication is encrypted with TLS 1.3, and storage is encrypted with AES-256. Operations comply with the Personal Information Protection Law and GDPR, and all plans offer an instant deletion function compliant with GDPR Article 17 "Right to Erasure." For Enterprise contract companies, a DPA (Data Processing Agreement) will be concluded individually.
Main Features of AIComms
Dashboard Screen
We offer a wide range of features for marketing and sales representatives to use in their daily operations.
Dashboard Function Manages acquired leads centrally. Supports recording of response status, management of interaction history, and export in CSV format.
Chatbot Settings Display name, icon, greeting message, and color theme can be freely customized. It can be installed to match the brand image of your company's website. Dialogue tone and appeal can also be adjusted by providing additional instructions to the AI.
Knowledge Management Supports uploading of company PDF documents, registration of FAQs and dictionaries, and information retrieval from specified URLs. A unique knowledge base can be built without code, and the AI's response accuracy can be continuously improved.
Notification Function Supports email notifications upon lead acquisition and instant notifications via Slack integration. Notification conditions (e.g., HOT leads only, WARM or above) can be finely set, enabling sharing with the sales team at the appropriate time.
Analysis Function Visualizes data that can be used to improve marketing strategies, such as aggregated lead temperatures, period-based reports, and analysis by acquisition page.
Pricing Plans with a 14-Day Free Trial
Plan
Monthly Price (Excluding Tax)
Number of Conversations
Target
Starter
¥19,800
200/month
1-person operation
Team
¥79,800
700/month
Small teams
Business
¥148,000
2,000/month
Medium-sized teams / Multiple site operations
Enterprise
Inquire
Large corporations / Multiple business units
*15% OFF with annual contract. Additional credits available for exceeding conversation limits. *A 14-day free trial is available for all plans except Enterprise.
Pricing Details: https://aicomms.jp/pricing
Service Information
Service Name
AIComms
URL
https://aicomms.jp
Launch Date
July 7, 2026
Price
From ¥19,800/month (excluding tax)
Company Overview
Company Name
AZ Marketing Inc.
Representative
Masato Kikuchi, Representative Director
Location
Koshigaya City, Saitama Prefecture
Established
July 2024
Business Activities
Various website production and web marketing support/consulting MA tool operation and digital marketing support/consulting Still photography and video shooting/editing
Corporate Site
https://az-mark.jp
Inquiries Regarding This Matter (For Media Relations)
AZ Marketing Inc. Public Relations E-mail: [email protected]
FACT BOX
- Source: PR TIMES
- Category: リリース
- Organizations: AWS / Anthropic