株式会社b-ex News Releases

Developed by Trendsetting Men's Salon 'fifth': New Hair Styling Product 'w/fifth' is Born! Taking the Men's Styling Market to the Next Stage.

b-ex Inc., a hair care manufacturer celebrating its 50th anniversary, has partnered with 'fifth,' a … · 2026-05-14

97% of Men's Salon Fifth Customers Satisfied; New Men's Styling Brand "w/fifth" Launches Sequentially at Loft Stores Nationwide Starting June 29 (Mon) – Excluding Some Locations

b-ex Co., Ltd. (Headquarters: Setagaya-ku, Tokyo; CEO: Shun Yūki) will begin sequentially launching … · 2026-06-29

Maison Orchidée to Host First Pop-up Store at Daimaru Tokyo: Featuring Professional Hair Styling Experiences

b-ex Inc. will launch the first-ever pop-up store for its fragrance hair care brand, Maison Orchidée… · 2026-05-20

Developed by Trendsetting Men's Salon 'fifth': New Hair Styling Product 'w/fifth' is Born! Taking the Men's Styling Market to the Next Stage.

b-ex Inc., a hair care manufacturer celebrating its 50th anniversary, has partnered with 'fifth,' a … · 2026-05-14

Make everyday special. New fragrant hair care "Maison Orchidée" that beautifully enhances hair color strengthens "selectable hair care experience" with expanded lineup, featuring brand's first milk type!

b-ex Inc. is expanding the lineup of its haircare brand "Maison Orchidée," launching the brand's fir… · 2026-04-08

From 'Stylized' to 'Natural Ease': Men's Salon 'fifth' Launches New Brand 'w/fifth' for Men Seeking Cleanliness and Natural Style

b-ex Inc. has launched a new men's styling brand, 'w/fifth,' developed in collaboration with the men… · 2026-06-01

Make everyday special. New fragrant hair care "Maison Orchidée" that beautifully enhances hair color strengthens "selectable hair care experience" with expanded lineup, featuring brand's first milk type!

b-ex Inc. is expanding the lineup of its haircare brand "Maison Orchidée," launching the brand's fir… · 2026-04-08