Barcelona-born Bag Brand <ÖLEND> Pop-Up Event Inspired by Mountaineering Gear at Barneys New York Ginza and Fukuoka Stores

Barneys Japan Co., Ltd. (headquartered in Minato-ku, Tokyo; CEO: Penny Luo) will host a pop-up event for ÖLEND, a bag brand born in Barcelona, Spain in 2012, at Barneys New York Ginza and Fukuoka stores from Friday, July 17, 2026, to Sunday, August 16, 2026.

Founded in 2012 and inspired by mountaineering gear from the 1940s–1950s, ÖLEND has gained attention in Japan for its colorful range and diverse sizes—from large laptop-compatible to compact models.

Beyond stylish color and size options that match any outfit, ÖLEND bags are praised for their cushioning, water resistance, and lightweight design, making them ideal for everyday use.

The iconic 'One Soft Bag' offers four-way versatility as a handbag, tote, crossbody, or backpack—perfect for summer outings and travel.

This marks ÖLEND’s first appearance at Barneys New York. Don’t miss this opportunity to experience the full collection in person.

ONA SOFT BAG

\19,800 (incl. tax) \19,800 (incl. tax)

COMPACT ONA SOFT BAG

\18,700 (incl. tax) \18,700 (incl. tax)

MICRO ONA SOFT BAG

\15,950 (incl. tax) \15,950 (incl. tax)

Event Dates and Locations

July 17 (Fri), 2026 – August 16 (Sun), 2026

Barneys New York Ginza Main Store and Fukuoka Store

Inquiries

Barneys New York

TEL: 050-3615-3600 (Available 11:00–19:00, except January 1)

BARNEYS NEW YORK

Founded in 1923 by Barney Pressman at 17th Street, 7th Avenue in Manhattan, Barneys New York currently operates nine stores in Japan—including Ginza, Roppongi, Yokohama, Kobe, and Fukuoka—plus outlets and an online store. The retailer offers a wide range of categories from men’s and women’s apparel, accessories, and footwear to tableware and skincare. Featuring a curated mix of original and designer brands from Europe, the U.S., and Japan, Barneys creates an immersive shopping experience through integrated displays, customer service, and communication.