Life-Saving: Base Food Inc. Signs Supplier Agreement with Athlete Shun Nishiyama

Base Food Inc. (Headquarters: Meguro-ku, Tokyo; Representative Director: Shun Hashimoto; https://basefood.co.jp), which develops and sells fully nutritious staple foods, is pleased to announce that it has signed a supplier agreement with Shun Nishiyama, a life-saving athlete, as part of its "BASE UP SPORTS PROJECT" to support the "base-up" of healthy bodies and improved sports performance.

Support for Various Activities through "BASE UP SPORTS PROJECT"

Base Food is engaged in the "BASE UP PROJECT," an initiative aimed at realizing "a society where everyone shines in their own way and is filled with smiles." This project supports the "base-up" of mind and body health by incorporating fully nutritious foods into daily life across various scenes such as sports, music, art, and culture.

Shun Nishiyama has endorsed the "BASE UP SPORTS PROJECT," which is part of this initiative, leading to the realization of this supplier agreement. Moving forward, we plan to provide various "BASE FOOD" series as nutritional support for Shun Nishiyama, cooperate in various activities, and broadly collaborate on awareness campaigns regarding "nutrition and sports performance."

【Profile】

Born July 25, 1988.

176cm 80kg

Alma Mater: Tokai University

Affiliations: Chigasaki Surf Lifesaving Club, Oiso Lifesaving Club

Instagram: https://www.instagram.com/shuuun__nishiyama/

<Comment>

Nice to meet you. I am Shun Nishiyama, a life-saver, and I have signed a supplier agreement with Base Food.

Lifesaving originally involves activities focused on preventing water accidents and rescuing lives. There is also a lifesaving competition to enhance the physical strength and skills of life-savers, and I compete in domestic and international races at the forefront of this sport. Lifesaving competitions feature events that simulate life-saving scenarios, making them extremely demanding.

Therefore, I pay close attention to my daily conditioning, and nutrition is one aspect of that. I have been using Base Food products for a while to supplement the nutrients needed for my daily conditioning, so I am very happy about this supplier agreement.

At 37 years old, I am considered a veteran, but I will continue to strive for improved performance with BASE FOOD!

"BASE UP PROJECT" Overview

This project is dedicated to supporting and cheering on individuals active in sports, music, art, and culture, those who enjoy these activities, those working hard to achieve their dreams, and the realization of a sustainable society, from the perspective of "nutrition" and "health," with the aspiration of "tomorrow's smiles together with everyone."

"BASE UP SPORTS PROJECT" Overview

This project supports the "base-up" of healthy body building and improved sports performance by encouraging the regular incorporation of "BASE FOOD," a smart, fully nutritious food, into various sports scenes and body-making routines.

<Recruiting Participants for "BASE UP SPORTS Supplier" for Sports Athletes/Teams/Organizations>

As an initiative to support the "base-up" of sports performance, we will provide "BASE FOOD" products and other support activities for sports athletes, teams, and organizations, regardless of professional or amateur status. Supplier activities will include "Supplier Agreements" for medium to long-term support and "Supplier Programs" offering short-term support through sampling and other opportunities for active sports enthusiasts of all ages to experience the fully nutritious food "BASE FOOD."

※ For application methods, recruitment periods, and other conditions, please check our official note (https://note.basefood.co.jp/m/mf363ff308d08).

<List of "BASE UP SPORTS Supplier Agreements" (as of current date)>

Sport

Name

Affiliation

Soccer

Yuki Otsu

Former Jubilo Iwata

Soccer

Hiroki Sakai

Oakland FC (Australia 1st Division)

Soccer

Ryo Germain

Sanfrecce Hiroshima

Soccer

Shinnosuke Nakatani

Gamba Osaka

Soccer

Ryoma Watanabe

Urawa Reds

Soccer

Hideo Hashimoto

Former Gamba Osaka, Former Vissel Kobe, Former Cerezo Osaka, Former AC Nagano Parceiro, Former Tokyo Verdy, Former FC Imabari, Former Okoshiyasu Kyoto AC

Soccer

Daniel Schmidt

Nagoya Grampus

Soccer

Kota Nakayama

RB Omiya Ardija

Soccer

Miharu Mashiro

NTV Tokyo Verdy Beleza

Soccer

Miyu Matsunaga

NTV Tokyo Verdy Beleza

Soccer

Mayu Yamamoto

Excelsior (Netherlands 1st Division)

Soccer

Tamayuki Kiyomura

Shonan Bellmare Women

Soccer

Nankatsu SC

-

Soccer

SHIBUYA CITY FC

-

Soccer

VONDS Ichihara FC

-

Soccer

EDO ALL UNITED

-

Soccer

Thespak Gunma Luminous

-

Soccer

Rubina Yokkaichi

-

Soccer

Toyo University Athletic Association Soccer Club Men's Division

-

Soccer

Toyo University Athletic Association Soccer Club Women's Division

-

Soccer

Ikuei University Men's Soccer Club

-

Soccer

J.League

* Future Development Partner Contract

Soccer

Joga Sports College

-

Deaf Soccer

Kento Nakai

Tokyo Deaf Football Club, Tokyo United FC Plus

Soccer/3x3 Basketball/Cheerleaders/American Football/Blind Soccer

Shinagawa CC

-

Basketball

Naoki Uto

Toyama Grouses

Basketball

Daichi Nomoto

Shiga Lakes

Basketball

Shota Osaki

Tachikawa Dice

Basketball

Maki Takada

Denso Iris

Basketball

Ramu Tokashiki

Aishin Wings

Basketball

Sayaka Okamoto

Aishin Wings

Basketball

Asami Yoshida

Aishin Wings

Basketball

Kotaro Hisaoka

Ibaraki Robots

Basketball

Shinnosuke Tokugawa

Tokyo United Basketball Club

Basketball

Kazuki Kamizato

Aomori Watts

Basketball

Taito Nakaoto

Nagoya Diamond Dolphins

Basketball

Keisuke Masuda

Veltex Shizuoka

Basketball

Ryota Ito

Ehime Orange Vikings

Basketball

Ryusei Abe

Yamagata Wyverns

Basketball

Takuma Morita

One League Wakayama

Basketball

Konnosuke Tanaka

Tokyo United Basketball Club

Basketball

Fighting Eagles Nagoya

-

Basketball

Aomori Watts

-

Basketball

Saitama Broncos

-

Basketball

Tokyo University of Health Sciences Women's Basketball Club "Wizards"

-

Basketball

Fujisawa Meisei High School Basketball Club "BONDCROWS"

-

Basketball

PROJECT GLP

-

3x3 Basketball

Yukugo Iwakura

ISHIKAWA.EXE

Wheelchair Basketball

Mari Amimoto

Cocktail / Itami Super Phoenix

Volleyball

Kotomi Osaki

Denso Airybees

Volleyball

VC Nagano Tridents

-

Volleyball

Tokyo Great Bears

-

Volleyball

Hokkaido Yellow Stars

-

Beach Soccer

Mao Ushiku

Casareño Femenino (Spain 1st Division) / Dorele Fukuoka Venus

Beach Soccer

Averda Kumamoto BS

-

Beach Volleyball

Mayu Sawame

Mirai Lab Bio Science Co., Ltd.

Rugby

Shunta Nakamura

Yokohama Canon Eagles

Rugby

Anzu Yoshida

Mitsubishi Heavy Industries Sagamihara Dynaboars

Rugby

Ryoko Shibata

Meiji Yasuda Life Hornets

Rugby

Hakuoh University Rugby Club

-

Rugby

Meiji Gakuin University Athletic Association Rugby Club

-

Wheelchair Rugby

Hitoshi Ogawa

BLITZ

American Football

University of Tsukuba Athletic Association American Football Club

-

Tennis

Daisuke Sumizawa

Expert Power Shizuoka

Tennis

Jumpei Yamazaki

-

Tennis

Riko Kikawa

-

Soft Tennis

Takaki Matsu

NTT West Japan Corporation

Handball

Rennosuke Tokuda

Alba Mos Osaka

Handball

Riku Maeda

Alba Mos Osaka

Handball

Mizuki Hosoe

Kumamoto Buystopindies

Handball

Kotomi Kida

Bekament BB (Serbia)

Handball

Sora Ishikawa

Super Amara Berabera (Spain)

Handball

Rikkyo University Athletic Association Handball Club

-

Wheelchair Handball

Knockü Sports Club

-

Baseball

Vittor Ito

-

Water Polo

VIOLET STARRS

-

Badminton

Gifu Bluvic

-

Lacrosse

Shinya Tateishi

FALCONS

Lacrosse

Jaguars

-

Pickleball

Yuta Yoshida

-

Swimming

Ryo Higuchi

-

Track and Field

Kanto Gakuin University Track and Field Club

-

Boxing

Seon Okazawa

-

Boxing

Shudai Harada

Ohashi Boxing Gym

Boxing

Chuo University Boxing Club

-

Sport Climbing

Kento Yamaguchi

-

Freestyle Football

AKI (Satoshi Komine)

-

Parkour

Kenta Tsuboi

Tokyo Verdy Parkour

Parkour

Shun Taminami

Tokyo Verdy Parkour

Jump Rope

Michael

-

Dance

dip BATTLES

-

Ice Hockey

Tsukisa Sano

KalPa (Finnish Domestic League)

Ice Hockey

SEIBU Princess Rabbits

-

Snowboard Alpine

Naoi Kanematsu

-

Snowboard (Freeride)

Yuki Takeuchi

-

Ski/Snowboard

Nippon Sport Science University Student Association Ski/Snowboard Club

-

Figure Skating

Kao Miura

-

Horse Racing

Arata Saito

Takayuki Yasuda Stable

Horse Racing

Akira Sugawara

Noboru Takagi Stable

Surfing

Daiki Tanaka

-

Canoeing

Shuhei Hachisuka

-

Lifesaving

Shun Nishiyama

Chigasaki Surf Lifesaving Club, Oiso Lifesaving Club

Mixed Martial Arts

Noriyoshi Umehara

Reversal Gym Musashikosugi

Pro Wrestling

Chris Vice

ZERO1

Weightlifting

Koji Morita

-

Speed Climbing

Shuto Fujino

-

Trampoline

Daiki Kishi

-

Trampoline

Daisho Yamada

Tochigi Prefecture Sports Association

Trampoline

Ryosuke Sakai

Steady Japan Inc.

Fencing

Itsuki Wakita

Numazu Shinkin Bank

Fencing

Kazuki Iimura

-

Yoga

STUDIO BREATH

-

eSports

Blue United eFC

-

▶︎ Inquiries regarding "BASE UP SPORTS Supplier Agreement" and "BASE UP SPORTS Supplier Program": [email protected]

What is "BASE FOOD" Smart Fully Nutritious Food?

"BASE FOOD" is a fully nutritious staple food that provides one-third of the daily required nutrients in a balanced way per meal. Using carefully selected ingredients, mainly from natural sources such as whole grains, soybeans, and chia seeds, we achieve nutritional balance and deliciousness through our unique technology in formulation and manufacturing. It is a smart food that provides 33 types of nutrients required daily, including protein, dietary fiber, and 26 types of vitamins and minerals.

Since its launch in February 2017, we have expanded our series to include BASE PASTA, BASE BREAD, BASE YAKISOBA, BASE RAMEN, BASE Cookies, and BASE Pancake Mix. Cumulative sales have exceeded 300 million bags (as of March 2026), and cumulative regular subscribers have surpassed 1 million (as of November 2025).

Base Food Inc. Overview

Our company is a food tech company that started in 2016 with the mission of "Innovating staple foods and making health a given." As a pioneer of fully nutritious food in Japan, we propose new staple foods that satisfy "convenience, deliciousness, and health benefits," aiming to create a society where everyone can enjoy their meals and health is a given.

Established: April 5, 2016

Headquarters: 5-25-2 Nakameguro, Meguro-ku, Tokyo

Representative: Shun Hashimoto

Business Activities: Development and sales of fully nutritious foods, etc.

URL: https://basefood.co.jp

*1 Per serving (2 bags of BASE BREAD, 4 bags of BASE Cookies, 2 servings of BASE YAKISOBA, 2 servings of BASE RAMEN (including approximately 110g of soup after preparation per serving), 1 bag of BASE Pancake Mix cooked with 1 medium egg and 100ml of milk (unadjusted)), it contains at least 1/3 of the daily standard values for all nutrients except fat, saturated fatty acids, carbohydrates, and sodium, based on the Standard Tables of Nutrient Values in Japan.