人事

BottoK Strengthens AX Support for Local SMEs with Appointment of Former LINE AI Expert as Director

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 20, 2026 7:10 PM ・ Updated Jun 14, 2026 7:40 AM ・ 3 min read ・ Source: PR TIMES

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⚡ Key Points

BottoK Co., Ltd., based in Fukuoka and Saga, has appointed Kenta Ogura, former business planner at LINE AI Company, as Director to strengthen AI Transformation (AX) support for regional SMEs.
The company provides hands-on support for generative AI integration and field-level adoption to address labor shortages and enhance productivity.

BottoK Co., Ltd., based in Fukuoka and Saga, has appointed Kenta Ogura, former business planner at LINE AI Company, as Director to strengthen AI Transformation (AX) support for regional SMEs. The company provides hands-on support for generative AI integration and field-level adoption to address labor shortages and enhance productivity.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000011.000143288.html Distributor: PR TIMES
Published: May 20, 2026

BottoK Co., Ltd. (CEO: Takayoshi Sakata; established March 2021), a Fukuoka and Saga-based firm providing organizational and HR support for SMEs, has welcomed Kenta Ogura as a Director. Ogura previously managed business planning for AI-related operations at the former LINE Corporation (now LY Corporation). Leveraging his extensive experience, the new leadership structure will accelerate AX business initiatives for regional SMEs and strengthen field-oriented support systems.

### Why Strengthen AX Support for Regional SMEs Now? As regional SMEs face increasing labor shortages, the priority has shifted to maximizing existing human potential and maintaining operations with limited staff. Generative AI offers a new possibility for operational improvements at the field level, tasks previously reserved for IT specialists. However, many companies face hurdles such as not knowing how to use AI or failing to sustain its use. BottoK believes that to truly integrate AI into daily operations, support must encompass organizational and procedural implementation.

### Future Developments and Initiatives BottoK aims to build successful models by accumulating AX support cases for regional SMEs, starting in Fukuoka and Saga. As part of these efforts, the company plans to hold a generative AI study session for management layers aged 50 and older in Saga City in June 2026. Rather than just chasing the latest technology, BottoK focuses on how AI is used and integrated on-site, advancing its hands-on AX support that goes beyond mere installation.

FACT BOX

Source: PR TIMES
Category: 人事
Organizations: LINE AI Company

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　May 20, 2026 7:10 PM — Distributor PR TIMES
Collected　May 20, 2026 10:31 AM
AI structured & analyzed　May 22, 2026 5:35 AM
Desk-reviewed & published　May 20, 2026 7:10 PM

FAQ

What is the main objective of the new system at BottoK Corporation?

To welcome Kenji Ogura, who has experience in LINE AI business, as a director to promote AX (AI Transformation) business for local small and medium-sized enterprises and to strengthen the on-site, hands-on support system.

Why is AX support important for local small and medium-sized enterprises?

Due to the severe shortage of human resources, it is urgent to create a system that realizes 'on-site business improvement' using generative AI, enabling limited staff to manage their work effectively.

What is the characteristic of the AX support provided by BottoK?

It is a 'hands-on' support that considers not only the introduction of the latest technology but also how AI can be utilized and established on-site, including the implementation in organizations and tasks.

Are there any specific upcoming event plans?

We plan to hold a generative AI study session for business leaders aged 50 and over in Saga City by June 2026.

What is the background of Kenji Ogura, the new director?

He is an instructional designer who was involved in business development of AI products at the former LINE AI Company and has since worked as a trainer and curriculum designer for corporate training after becoming independent.

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Washin AI News Desk“BottoK Strengthens AX Support for Local SMEs with Appointment of Former LINE AI Expert as Director”AI News by Washin Village（和心村）, May 20, 2026. https://aeo.idaeo.ai/ai/bottok-net/en/news/2026-05-20-bottok-strengthens-ax-support-for-local

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