MILKFED. Launches New Collection Featuring "Toy Story" Character Jessie

BEE'S INTERNATIONAL CO., LTD. (Headquarters: Meguro-ku, Tokyo, President: Yusaku Nishikata), which operates the women's casual brand "MILKFED." (Milkfed.), will release items inspired by the popular "Toy Story" series character "Jessie" at MILKFED. Shinjuku in conjunction with the "TOY STORY - PLAYFUL JOURNEY COLLECTION" held at Lumine Est Shinjuku starting Tuesday, July 21.

Click here for the NEWS page.

This collection features a Jessie design exclusive to the MILKFED. series, expressing the character's charm with MILKFED.'s signature street style. The pouch, in particular, is designed to resemble Jessie's head, with a playful finish featuring an all-over print of Woody and Jessie on the lining. The details are designed to be exciting every time you open it, appealing to fans' hearts. The lineup also includes T-shirts, tote bags, and keychains that are easy to incorporate into everyday life and can be enjoyed by all ages and genders. As anticipation grows with the release of the new movie, this collection allows you to subtly carry your "favorite" with you.

Product Details

JESSIE / HEART S/S TEE

WHITE, BROWN / ONE SIZE

¥6,600 intax

JESSIE / HEART TOTE

¥6,600 intax

JESSIE / HAT CHARM POUCH

¥3,850 intax

JESSIE / HEART KEYCHAIN

¥1,980 intax

Sales Details

Available starting Tuesday, July 21 at MILKFED. Shinjuku.

*Advance reservations are also being accepted.

~MILKFED. Shinjuku~ 3F Lumine Est Shinjuku, 3-38-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022

TEL: 03-5315-4678

【TOY STORY - PLAYFUL JOURNEY COLLECTION】

A special in-store event celebrating the release of the new movie, held at Lumine Est Shinjuku from Tuesday, July 21 to Monday, August 31. Click here for the special page.

【Jessie】

A spirited cowgirl doll who co-starred with Woody in the popular retro TV show "Woody's Roundup."

The latest Disney & Pixar film in the "Toy Story" series, "Toy Story 5," will be released nationwide in theaters on Friday, July 3.

*This product is planned and produced by Grace Co., Ltd. and sold by BEE'S INTERNATIONAL CO., LTD. under a product commercialization agreement with The Walt Disney Company (Japan) Ltd.

【MILKFED.】

A brand launched in 1995 by Sofia Coppola with her childhood friend Stephanie Hayman. Sofia Coppola, who was friends with sonic youth, the founders of X-girl, participated in X-girl's guerrilla fashion show in New York and was influenced by it, leading her to start her own brand. The brand continues to inherit Sofia's concept of "elegant" and "casual" while coexisting with trend elements, and is loved by many fans. It proposes a free fashion style that does not categorize oneself, for women who never forget "cuteness" at any time.

Official HP : https://milkfed.jp/

Instagram:https://www.instagram.com/milkfedjp/

X:https://twitter.com/MILKFEDJP

LINE:https://page.line.me/iqq3113g

TikTok:https://www.tiktok.com/@milkfedjp?lang=ja-JP

OFFICIAL ONLINE STORE “calif”: https://calif.cc/pages/milkfed

【Company Profile】

Company Name: BEE'S INTERNATIONAL CO., LTD. President: Yusaku Nishikata Headquarters Location: Higashiyama Building 7F, 1-1-2 Higashiyama, Meguro-ku, Tokyo URL: https://bs-intl.jp/ Brand Information: https://bs-intl.jp/brandlist/ Official Online Store: https://calif.cc/ Established: December 1990 Number of Employees: 360 (as of January 2025) Capital: 45 million yen Business Activities: Planning and sales of apparel and miscellaneous goods, sales promotion, EC business