Burberry announces its latest takeover in partnership with One&Only Aesthesis, an idyllic destination located on the Athens Riviera. This summer, Burberry makes its debut in Greece, offering a unique experience with views over the Aegean Sea.
Situated within a forest conservation area, One&Only Aesthesis is a resort that preserves the charm and nostalgia of a golden era. Popular as a filming location in the mid-20th century, it features a cinematic coastline and historic interiors that embody the spirit of the 1960s.
Inspired by the turquoise-blue waters surrounding the resort, Burberry’s iconic house check has been reinterpreted in a new color palette. The design is featured throughout the resort, from the main pool and gardens to tennis and padel courts. British craftsmanship merges with the natural beauty of One&Only Aesthesis to create a sun-filled holiday experience on the Aegean coast.
Burberry first archived swimwear and cruise leisurewear in 1934, extending its innovative and functional design philosophy to waterside recreation. This summer, guests at One&Only Aesthesis can explore the resort’s natural surroundings via custom buggies and bicycles, or take to the coastline in Burberry-branded boats. These experiences reflect the shared value between both brands: nature as a constant source of adventure.
The resort’s boutique will feature the 2026 high summer collection, alongside accessories and activewear. Holiday essentials include polo shirts, bikinis, and the handwoven raffia 'Margate Bag' that showcases the house check pattern.
Images are available here.
Event Period: Until October 31, 2026
Location: One&Only Aesthesis
Leoforos Poseidonos 110
Glifada
166 74
Greece
[About One&Only]
One&Only is a collection of unique resorts and private homes located in captivating destinations around the world. Emphasizing harmony with nature and rooted in local culture, each resort has its own story and character. Properties are currently located in Greece, the United States, Mexico, Mauritius, and Rwanda, with upcoming openings in New York, Fiji, and Antigua. Private homes are currently available for purchase in Mauritius, Mexico, Montenegro, the United States, and Greece.
FACT BOX
- Source: PR TIMES
- Category: Partnership